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National Geographic Expeditions Acquires Tour Operator Global Adrenaline.

M2 EQUITYBITES-May 8, 2017-National Geographic Expeditions Acquires Tour Operator Global Adrenaline

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8 May 2017 - Washington, DC, US-based National Geographic Expeditions (NGP), a joint venture between National Geographic and 21st Century Fox, has acquired Illinois-based tour operator Global Adrenaline, as part of its overall growth plan for the travel business, the company said.

Terms of the transaction were not disclosed.

The acquisition of Global Adrenaline provides National Geographic with a platform for developing its own call centre and expanding its land-based trip offerings.

By acquiring Global Adrenaline, National Geographic expects to increase the scale of its portfolio of travel offerings, in addition to expanding its reach within the travel business.

Existing partnerships with Lindblad Expeditions in small ships, TCS World Travel in private jets and other relationships in key travel segments remain a vital part of future growth plans.

National Geographic Partners said this acquisition enables it to become a tour operator, and to more directly control all aspects of the unique travel experiences it provides guests.

Global Adrenaline has been a partner of National Geographic Expeditions for over a decade, currently operating a number of land-based NGP itineraries as well as its growing private and custom expeditions business.

National Geographic Partners LLC (NGP) offers science, adventure and exploration content across a portfolio of media assets.

The company reaches over 730m people around the world in 172 countries and 43 languages every month. NGP returns 27% of its proceeds to the nonprofit National Geographic Society to fund work in the areas of science, exploration, conservation and education.

Global Adrenaline, Inc. designs, plans and operates customised trips for groups and independent travelers on all seven continents.

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Publication:M2 EquityBites (EQB)
Date:May 8, 2017
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