HDTV to be market driven.
The National Association of Broadcasting has asked the Federal Communicatons Commission to modify its goals for the transition to high definition television. The Association noted that the switch to HDTV would probably cost a small TV station between $1 million and $2 million for transmission equipment and another $10 million to $12 million for production equipment to create local programming. The NAB also noted that getting ready for HDTV would cost a $5 million station as much as it did a $50 million station. Consequently, the NAB asked the FCC to allow for a staggered, more market-driven transition to HDTV.
|Printer friendly Cite/link Email Feedback|
|Title Annotation:||high definition television|
|Publication:||Video Age International|
|Article Type:||Brief Article|
|Date:||Oct 1, 1992|
|Previous Article:||Sports market dilemma: what to offer to someone who has everything?|
|Next Article:||FCC sets tone for future TV.|