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i2 Puts Spotlight on Dynamic, Profit-Focused Planning and Execution with its Sales and Operations Management Solution.

DALLAS -- With traditional sales and operations planning, enterprises typically leverage the basics of collaboration through the monthly alignment of demand and supply plans into a "one number plan" to drive enterprise execution. While this can be an effective planning method, it does not provide the framework for the dynamic, profit-focused planning and execution that today's businesses must adopt to win market leadership in the world's rapidly-changing competitive markets.

i2 Technologies, Inc. (Nasdaq:ITWO), a leading provider of demand driven solutions designed to enable the agile enterprise, is taking traditional collaborative sales and operations planning a step further with its next generation sales and operations management (S&OM) solution. The solution consists of a workflow-based platform that is designed to provide best practice decision making tools with more complete visibility to consumer demand and supply. With additional planning tools and capabilities, businesses can create demand-driven profitable sales and operations plans and proactively execute rapid tactical demand shaping activities when the plan is not synchronized with actual demand and supply.

"The markets that our customers are competing in today are extremely dynamic and complex and so are the supply chains fueling these markets," said Karen Laucka, i2 solution director, Sales and Operations Management. "Industry leaders are developing sales and operations planning processes that are designed to quickly sense and respond to changes in the market. These processes leverage the latest technology to help planners make faster and smarter decisions when faced with complex demand and supply problems."

An i2 Solution for Today's Business Challenges

i2 S&OM is designed to enable planners to continuously monitor the performance of the plan, as well as changes in demand and supply. Using this solution, businesses can take quick, intelligent action to close gaps in the plan, capitalize on unexpected market opportunities, and manage execution problems through actions such as tactical promotional activities or reallocation of constrained supply based on the latest consumer sell-through. Planners are presented with real-time information, allowing for a root cause analysis of problems when they occur. As a result, alternative plans can be developed and then compared in a "what-if" format against corporate goals and constraints to determine the best course of action.

i2 customer Adtran is an established leader in the telecom equipment business. The company uses i2 S&OM tools to better manage customer specific engineered parts, integrate into supply chain roadmaps, and incorporate sales intelligence for more efficient business processes. The solution has also enabled Adtran to reduce inventory, view patterns and spreadsheets in a more timely manner, monitor safety stock more efficiently and improve service levels.

"The ability to improve communication between departments, enable the strategic analysis of plans and shorten our sales and operations planning times is essential to running a more streamlined and efficient business," said Tom Dadmun, vice president, Supply Chain Operations, Adtran. "It is our goal that by working with i2 we can further discipline our next generation sales and operations management processes and serve our customers better."

The holistic view of the enterprise enabled by i2 S&OM can offer maximum value throughout an organization through better collaboration among functional silos and organizational barriers. By leveraging the solution, businesses can work as a synchronized unit and sense and respond to market changes faster. The solution is designed to facilitate collaboration across functional groups and trade partners rapidly, enabling companies to respond quickly while consistently achieving corporate objectives.

The i2 S&OM solution enables companies to implement DDSN principles into business processes and provide real-time closed-loop visibility of consumer data. Utilizing the analytics, forecasting and process optimization services provided by i2's consulting organizations, companies can provide the guidance they need to effectively integrate this data into their sales & operations planning processes.

"S&OP, a cornerstone for Demand Drive Supply Network (DDSN) leader change management efforts, offers the greatest financial impact when it is implemented with other DDSN best practices to improve channel and supply network transparency," said Lora Cecere, Research Director, Supply Chain Planning & Execution, AMR Research.

As companies strive to become more demand driven, changing the sales and operations planning process to become more demand focused is a critical step towards achieving that goal.

i2 will host a free web seminar entitled "Evolution of an S&OP Process Using i2 Demand Planner" on Tuesday, September 13 at 11 a.m. EDT. During the web seminar, Adtran will discuss how the company has implemented processes and tools to plan and schedule its supply chain more effectively. Adtran will also discuss how it has become more disciplined, customer focused, and demand-driven by incorporating sales intelligence into its planning efforts. For more information and to register for the event please visit:

About i2

i2 is a leading provider of demand-driven supply chain solutions designed to enable business agility. i2's flexible solutions can synchronize demand and supply across an ever-changing global supply network. Nineteen of the AMR Research Top 25 Global Supply Chains belong to companies who are i2 customers. Seven of the Fortune global top 10 are also customers of i2. Founded in 1988 with a commitment to customer success and supply chain innovation, i2 has a history of delivering value by implementing solutions designed to provide a rapid return on investment. Learn more at

i2 Cautionary Language

This press release may contain forward-looking statements that involve risks and uncertainties, including forward-looking statements regarding the customer's ability to implement or integrate i2 solutions successfully and in a timely fashion, receive expected functionality and performance, or achieve benefits attributable to i2 solutions. These forward-looking statements involve risks and uncertainties that may cause actual results to differ from those projected. For a discussion of factors which could impact i2's financial results and cause actual results to differ materially from those in forward-looking statements, please refer to i2's recent filings with the SEC, particularly the Quarterly Report on Form 10-Q filed August 9, 2005 and the Annual Report on Form 10-K filed March 16, 2005. i2 assumes no obligation to update the forward-looking information contained in this news release.
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Publication:Business Wire
Date:Aug 22, 2005
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