Printer Friendly Completes New Content Agreement with Yahoo!

Health/Medical Writers

ATLANTA--(BW HealthWire)--July 10, 2001

Yahoo! Health to continue featuring health information, Inc. (Nasdaq: ADAM), a leading creator and syndicator of health information solutions, today announced it has completed a new content distribution agreement with Yahoo! Inc. (Nasdaq: YHOO), a leading global Internet communications, commerce and media company.

The new agreement marks the third consecutive year Yahoo! has licensed content. Financial terms of the agreement were not disclosed.

With an estimated 97 million consumers in 2001 searching the Internet for health and medical information, Yahoo!(R) Health ( offers one of the leading websites for online visitors seeking quality health content. This relationship gives access to Yahoo!'s extensive distribution network and allows users of Yahoo! Health to access's rich library of health information.

The new agreement provides millions of visitors to Yahoo! Health with access to's Health Illustrated Encyclopedia, which features more than 3,500 physician-reviewed disease and condition explanations supported by full-color illustrations, photos and diagrams.

"Our continued relationship with Yahoo! demonstrates the extraordinary influence consumers have in driving content decisions for companies like Yahoo!," said Robert S. Cramer, Jr.,'s chairman and CEO. "We believe this agreement strengthens our position as one of the leading global sources of health and medical information."

About develops and syndicates web-enabled medical and health-related information products. These products combine physician-reviewed text, medical illustrations, animation, 3D models, and interactive tools. Our experience in developing products for the educational market enables us to create products that explain complex medical and health subject matter in a way that is easily understood and retained by the end user. Since 1998, has been marketing our online health information products to customers ranging from large consumer websites such as Yahoo! to government-sponsored sites such as the National Library of Medicine's MedlinePlus. Our proprietary content assets include more than 10,000 pages of text-based information; 40,000 medical illustrations; 3D models; animations; and interactive tools and technology. is also a founding member of Hi-Ethics, a coalition of the most widely referenced health websites and information providers committed to developing industry standards for quality of consumer health information.

About Yahoo!

Yahoo! Inc. is a global Internet communications, commerce and media company that offers a comprehensive branded network of services to more than 192 million individuals each month worldwide. As the first online navigational guide to the Web, is the leading guide in terms of traffic, advertising, household and business user reach. Yahoo! is the No. 1 Internet brand globally and reaches the largest audience worldwide. The company also provides online business and enterprise services designed to enhance the productivity and Web presence of Yahoo!'s clients. These services include Corporate Yahoo!, a popular customized enterprise portal solution; audio and video streaming; store hosting and management; and Web site tools and services.

Forward Looking Statements

Except for historical information, all of the statements, expectations and assumptions contained in this press release are forward-looking statements. These statements involve a number of risks and uncertainties that could cause actual results, performance or developments to differ materially. Factors that could affect the company's actual results, performance or developments include general economic conditions, development of the Internet as a source of health information, pricing actions taken by competitors, demand for the company's health information, regulatory changes, and other laws that impact how the company conducts its business.

Note to Editors: is a trademark of All other products mentioned are trademarks or registered trademarks of their respective companies.

Yahoo! and the Yahoo! logo are trademarks and/or registered trademarks of Yahoo! Inc. All other names are trademarks and/or registered trademarks of their respective owners.
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Publication:Business Wire
Geographic Code:1USA
Date:Jul 10, 2001
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