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You know you're getting old when Captain Birdseye is looking more dishy than fishy.

SITTING down at the captain's table has become a lot more appealing to some who might not have eaten a fish finger in a decade or three.

The new Captain Birdseye has been unveiled as hunky Italian actor Riccardo Acerbi.

The 56-year-old silver fox from Rome is at least 10 years younger than previous captains such as John Hewer, who played him between 1967 and 1998.

John died aged 86 a decade ago ago, with actors including Thomas Pescod taking over as the jolly seafarer.

Mitch Commins became the most recent Captain Birdseye in 2016 but bosses wanted a more modern face.

Birds Eye's Steve Challouma said: "Having grown up by the sea, Riccardo captures the essence of our much-loved captain and his love for the simple things in life - something many of us aspire to."

The 20-second ad aired for the first time last night on Channel 4, with a second airing tonight during Hollyoaks.

CAPTION(S):

CLASSIC John Hewer

HOT STUFF Riccardo shares his fish fingers with a friend

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Publication:Daily Record (Glasgow, Scotland)
Date:Jan 9, 2018
Words:171
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