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You can go home again: Brian Robinson buys Zirh.

* Zihr Holdings is a men's skin care range that was the brainchild of creator Brian Robinson. In 2000, the line caught the eye of cosmetics and skin care giant, Shisiedo, which eventually bought the company in May 2004. In the three years that followed, Mr. Robinson grew to miss the industry and his line. Being removed from the day to day grind of running his business, his creative juices began to bubble and flow, and new ideas abounded. In 2007 the opportunity arose to buy back his beloved company--and he jumped at the opportunity. He's now steering Zirh to capitalize on the lucrative potential of the men's grooming category with new lines, new products and new directions.


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Publication:Household & Personal Products Industry
Date:Apr 1, 2008
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