YesStyle and YesAsia Sponsor Wonder Girls Wonder World Tour 2012 in Singapore.
The largest online retailers of Asian fashion and entertainment products, YesStyle and YesAsia carry an extensive catalogue of Korean fashion brands and music titles. Both companies' sponsorship of the Wonder Girls' Singapore concert is part of their ongoing advocacy of Asian culture and talent. YesStyle and YesAsia have supported some of the most well-known and up-and-coming Asian artists and events. These include the K-pop Festival - Music Bank Hong Kong, the 2012 Korean Music Festival, Hong Kong superstar Eason Chan's DUO 2012 concert in London, Korean-American YouTube artists David Choi and Clara C, and Singaporean duo The Freshman.
Joshua Lau, founder and CEO of YesStyle and YesAsia, stated, "We have made it our mission to encourage and promote Asian fashion, culture and entertainment through our websites. By sponsoring milestone events like this concert, YesStyle and YesAsia resolve to help Asian artists find a place on the world stage."
Toh Jin Wei, managing director of sports marketing, media and event management company Parallel Smart Media Alpha (PSMA), also expressed his appreciation. "We would like to thank YesAsia and YesStyle for being the official sponsors of the Wonder Girls' Wonder World Tour in Singapore this year," he said. "Both YesAsia and YesStyle have such a strong online presence in the region, especially among the K-pop fan communities and we are truly glad to have them on board. We look forward to working with them for more concerts."
The highly anticipated Singapore performance marks the Wonder Girls' first solo concert in the city-state. Having kicked off their Wonder World Tour 2012 in July in Seoul, South Korea, the K-pop group will head to Malaysia and Indonesia in October and November, respectively. Known for their catchy songs and trend-setting dance moves, the Wonder Girls will perform their most popular hits, including Tell Me, So Hot, Nobody and cuts from their newest album Wonder Party.
About Parallel Smart Media Alpha Entertainment
Parallel Smart Media Asia (PSMA) is a sports and entertainment consultancy focused on ownership and creation of exclusive assets and rights based in Singapore. PSMA is a subsidiary of Parallel Media Group (PMG), the leading sports marketing, media and event management company founded in 1987 by its Chairman, David Ciclitira.
Alpha Entertainment Group (Alpha) is a Singapore-owned artist scouting, grooming and management, and content production company established in 2010 with a growing presence in Singapore, South Korea, China and Hong Kong. PSMA and Alpha formed a joint venture in 2012 to own and promote concerts in Singapore and the South East Asia region, with a key focus on Korean pop music.
Founded in 1998, YesAsia.com is headquartered in Hong Kong with regional offices in Japan and South Korea. YesAsia.com has carved itself a niche as a leading Internet source for a wide range of Asian entertainment products, including music, videos, anime, games, books, electronics, toys and collectibles. YesAsia.com has a global base of over 700,000 customers in more than 150 countries.
YesStyle is the world's largest online Asian fashion retailer, offering a wide range of high-quality fashion, jewelry, accessories and beauty products, all carefully selected by in-house stylists. Launched in 2006, www.yesstyle.com allows customers to browse over 300 fashion brands from Tokyo, Seoul, Taipei and Hong Kong. To serve growing customer bases around the world, YesStyle launched www.yesstyle.com.au and www.yesstyle.com.hk in 2010, and www.yesstyle.co.uk and www.yesstyle.ca in 2011. Highlighting the latest trends and styles, YesStyle is dedicated to providing the best platform for Asian designers and fashion brands to connect with international customers.
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|Publication:||PR.com (Press Releases)|
|Date:||Oct 12, 2012|
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