Welsh beef sales at Morrisons raise funds for Armed Forces.
CUSTOMERS buying Welsh and British beef at Morrisons stores have helped raise funds for the armed forces charity Walking With The Wounded.
It comes after the supermarket launched its British Beef for British Troops campaign, which saw stores across Wales donate 25p every time a customer bought fresh beef from one of its butchers' counters.
Walking With The Wounded was established in 2010 and raises funds for the re-education and re-training of wounded servicemen and women.
Veterans and serving personnel who have a Defence Privilege Card will get free tea and coffee in Morrisons cafes until 26th June. They will also be entitled to a 10% discount in all cafes for the next six months.
David Scott, Morrisons Head of Charity and Community, said: "Our armed forces make a huge contribution to the country and we want to say thank you. We hope that customers off will get behind the British beef offer and in doing so support Walk-king With The Wounded."
to " Ed Parker, Co-founder and CEO of Walking With The Wounded added: ""We are hugely grateful to Morrisons for choosing Walking With The Wounded to raise money for with this fantastic initiative. Funds raised the back of this will make signifi-cant changes to our wounded ex-servicemen and women allowing them regain their independence and reintegrate into society."
"All Morrisons-branded fresh meat and everything on our butchers' counters is 100% British," said bosses.
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|Publication:||Western Mail (Cardiff, Wales)|
|Date:||Jun 28, 2016|
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