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Webraska Do Brazil's `Apontador' Website Generates More Than Six Million Maps and Directions Per Month; Wins Awards of Best Brazilian Internet Service.

Business Editors

MAISONS-LAFFITTE, France & SAO PAOLO, Brazil--(BUSINESS WIRE)--June 17, 2003--Webraska Mobile Technologies, the pioneering provider of integrated wireless location based services (LBS), telematics applications, navigation and mobile enterprise solutions, is proud to announce the runaway success of the "Apontador" mapping and directions website, launched by its joint-venture partner in Brazil. Generating more than six million maps and directions per month, the service is powered by the Webraska SmartZone Geospatial Platform(TM).

In the months following its launch, the website won the 'Premio Info Exame 2002" and the "Top 3 - IBEST2002" awards, the two most important Internet awards in Brazil.

Key to the website's success has been its extensive map data. Webraska is the only geospatial middleware vendor to offer fully integrated countrywide coverage of primary and secondary road networks in Brazil.

The further unique attribute of the SmartZone Geospatial Platform is its ability to power turn-by-turn GPS enabled navigation solutions such as Apontador Duo, the Brazilian version of SmartZone Navigation Duo. Designed for use in the fleet management sector, this is a hybrid navigation application for Windows(R) platforms providing on-board and/or off-board navigation.

"The success of the Apontador service highlights both the scalability of the SmartZone Geospatial Platform and the unrivalled quality of our navigable map data for Brazil," says Gregoire Descamps, vice president of sales for Webraska and principal consultant to Webraska do Brazil for the last twelve months. "Webraska do Brazil is now committed to further develop the Brazilian marketplace by commercializing access to the SmartZone Geospatial Platform to third party developers. The platform's open APIs have already been used to develop wireless, web, telematics and tracking applications and services in four continents."

About Webraska Do Brazil

In 2001, Mobiminds Internet Ltd. entered a joint venture agreement with Webraska Mobile Technologies S/A. to become Webraska Do Brazil. Mobiminds was founded in 2000, with its head office in Sao Paulo, Brazil. Webraska Do Brazil is the leader of Brazilian location-based services, providing technology to local telecom operators, Internet portals and yellow pages. From December 2000, Webraska Do Brazil has invested in a pioneering project to develop and maintain the coverage of navigable map data across the country. This Field Data Collection project involved around 1,500 people in 2001, and covers all major cities in Brazil.

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About Webraska

Webraska provides the advanced software solutions required to develop, integrate and deploy location-based and telematics services. Webraska's carrier-grade offering includes the SmartZone(TM) Geospatial Platform, the SmartZone(TM) CallCenter, award-winning SmartZone(TM) Navigation Suite and the SmartZone(TM) Wireless Application Suite including CityGuide, BuddyFinder, RoutePlanner and MapViewer.

Webraska has its worldwide headquarters in Paris, France, and offices in North America and around the world. The company currently powers the LBS and telematics offering of service providers in four continents, including Bell Mobility, E-Plus, Sensis (Australia), Telecom Italia Mobile, O2, Vodafone Live! and Orange, and has partnerships with leading technology and content providers including Ericsson, HP, IBM, NavTech, Nortel, Openwave and SAIC-Telcordia.

Webraska has long been recognized as a leading player in the location-based services and telematics worlds, winning awards from Unstrung Magazine, TIME, Business Week, Tornado Insider and Frost & Sullivan.

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Publication:Business Wire
Geographic Code:3BRAZ
Date:Jun 17, 2003
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