Wanna be my friend? PARIS HILTON'S BRITISH BEST FRIEND THURS, ITV2, 9pm.
That's the formula for this bonkers new series as blonde jet-setter Paris does a UK version of the show that has already happened in America in which a clutch of wannabes compete to share the limelight and Always Be There for her.
Rich folk usually have staff to cover this kind of thing, but Paris says she's thrilled by the thought of selecting a new UK friend.
She says: "I've met all my potential British best friends and I'm so excited. This is going to be a wild ride that I'll never forget. I love the Brits."
Contestants, if that's the word, will share a house with Paris in London, with Paris eliminating them one by one until she ends up with her new British BF.
Hopefuls come in a range of sizes, colours and sexes, with fresh-faced Samuel as the sole male wannabe. His rivals include such cleavageflashing females as Layla, Laura and Chrissie and Emma, all of whom look set to compete with Paris for the attention of the paparazzi.
SHY AND RETIRING... Paris