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WINSTON-SALEM BUSINESS: 'OUR INVESTMENT HAS PAID OFF' SIECOR CORPORATION TO BUILD FIBER OPTIC CABLE PLANT IN WINSTON-SALEM

 WINSTON-SALEM, N.C., March 19 /PRNewswire/ -- Siecor Corporation's decision today to build a new fiber optic cable plant here in Centre 311 Industrial Park comes at the end of six months of vigorous recruiting by Winston-Salem Business, the industrial recruiter for Winston-Salem and Forsyth County.
 "Our investment in Centre 311 has paid off," said Bob Leak, president of Winston-Salem Business. "Siecor represents the type of high quality manufacturing operation that Centre 311 was designed to attract. It represents the type of employer that offers excellent jobs and will make a substantial investment in the community."
 Siecor, the world's leading manufacturer of fiber optic cables for land-based applications, will begin construction of a 215,000-square- foot facility on an 100-acre site in Centre 311. The facility, which is scheduled to be completed in mid-1994, will employ some 200 workers in all areas of engineering, administration and manufacturing. The company, based in Hickory, is a joint venture company owned equally by Corning Incorporated (NYSE: GLW) and Siemens Corporation.
 The competition for Siecor was tough. Roanoke, Va., and several locations in the Triad were among the final locations in the running. "I believe we won out for several reasons," Leak said. "First we had a developed site ready and available that fit Siecor's criteria. Second, we could offer an outstanding power supply of clean and reliable power that's critical to the manufacturing process. Third, the city, county, and private sector worked closely together to come up with a very aggressive incentive package offering land at a reduced cost, site preparation, road and utility extensions, and training.
 "And according to Siecor, another major reason for locating here is our quality of life," said Leak. "Getting Siecor is a plus for the entire Triad."
 Leak emphasized that the project was truly a team effort. He, along with Allen Joines, assistant city manager, and County Manager Ed Jones, worked with Duke Power to ensure that Siecor's needs could be met.
 "This shows that our original investment in Centre 311 has been absolutely justified," said John McNair, retired chief executive officer of Wachovia and chairman of Winston-Salem Business. "By virtue that we had this land available, we've been able to attract new industry and sell them on Winston-Salem/Forsyth County."
 Centre 311 is located in Forsyth County just southeast of the Winston-Salem city limits. It fronts U.S. Highway 311 along Cole Road near the U.S. 311/Ridgewood exit and is approximately .8 miles from the new I-40/U.S. 311 interchange. Centre 311 has been marketed nationally as a premier industrial development site since mid-1991. The 311 project has been a partnership between the public and private sectors for improved economic development. Lee Jeans was the first to locate at the new industrial park when it opened a washing-and-finishing plant with 500 employees there last year. By the end of this year, the company will have 590 employees. Cluett Corporation, a manufacturer of artificial plants, moved its headquarters from California to Centre 311 in late 1991. Cluett employs 120 people.
 "We still have several sites available, ranging from eight to 18 acres," Leak added. "In addition, construction has begun on an industrial shell building, to be completed by the middle of this year."
 Siecor's decision is yet another feather in Winston-Salem's cap. Earlier this week, Pepsi-Cola announced plans to locate its national customer-service center at the former Planters-LifeSavers Building (now called University Corporate Center) owned by Wake Forest University on Reynolds Boulevard. This move is expected to bring 1,000 jobs to the area during the next three years. R.J. Reynolds Tobacco Co. and EduServe Technologies Inc., both tenants of the building, cooperated to make room for Pepsi-Cola in the complex. Reynolds will reconfigure its offices, and EduServ will relocate in stages to the former AT&T Building, now called the Reynolda Center.
 Other positive economic developments that have taken place in Winston-Salem/Forsyth County in recent weeks include:
 -- Southern National Bank of North Carolina began moving its
 headquarters to the former One Piedmont Triad Building, now known
 as the Southern National Financial Center, in January.
 -- In February, Bowman Gray School of Medicine announced plans to
 purchase the Quality Assurance Building from R.J. Reynolds
 Tobacco Co., enabling the school to begin research for the Center
 for Research on Human Nutrition and Chronic Disease Prevention.
 The building is the first phase for a Downtown Research Park.
 -- Douglas Battery made public in February that the company has
 signed an exclusive agreement between its international marketing
 subsidiary, Delta-Douglas Batteries, Inc., and BMW AG, for the
 design and manufacture of a new line of original equipment.
 -- Sara Lee announced earlier this month plans to buy 105 acres in
 Oak Summit Farm for an office park which will add more than 300
 new corporate employees.
 "Siecor is an excellent addition to these projects," Leak added. "The others are primarily office workers, and Siecor is manufacturing. It's a nice balance."
 The Greater Winston-Salem Chamber of Commerce is the community's umbrella organization for economic development. Winston-Salem Business is under that umbrella and, in partnership with the Chamber, concentrates on business recruiting. The Chamber is a leading business organization in Winston-Salem and Forsyth County, representing more than 1,700 area businesses who are committed to increased economic development in the region. It works to promote a better business environment and offers services to strengthen existing businesses, to encourage small business creation and growth and to promote the area as a destination for conventions and visitors.
 Anyone interested in applying for a position with Siecor is asked to contact the Employment Security Commission office at 630 W. Sixth Street in Winston-Salem.
 -0- 3/19/93
 /CONTACT: Rosalind Chostner, Greater Winston-Salem Chamber of Commerce, 919-725-2361/
 (GLW)


CO: Siecor Corporation; Winston-Salem Business ST: North Carolina IN: TLS SU:

CM-JM -- CH006 -- 7958 03/19/93 14:53 EST
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Date:Mar 19, 1993
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