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WINNING ON THE ROAD TO RECOVERY

 TOLEDO, Ohio, Jan. 4 /PRNewswire/ -- The "long and winding road" of economic recovery is going to smooth out in a big way for home buyers, sellers and money borrowers this year, says Jim Hart, consumer advocate and author of the controversial and highly informative books, "EVERYTHING A REAL ESTATE AGENT DOESN'T WANT YOU TO KNOW," "THINGS BANKS AND OTHER LENDERS WON'T TELL YOU," and "THE HOME SELLERS KIT" (Smart Books, Inc. 1991-1994).
 1994 can be a banner year for home buyers, sellers and money borrowers because the real estate and finance markets are set up for a consumer cash-in, and here's why:
 1. There is tremendous pent-up consumer demand to purchase homes. This demand, coupled with low mortgage rates and a large supply of homes for sale creates a dynamic "buyer's market" in the months ahead. People who are thinking of buying a home should put their thoughts into action because 1994 is prime time to do so. Home mortgage rates are (sure to rise) in the months ahead.
 2. Home sellers can cash in on this "buyer's market" by helping buyers purchase their property. Sellers can contribute between 3% and 6% of the selling price of their property to help a home buyer pay discount points (to get a lower mortgage) or a variety of buyers' closing costs. Buying down the rate for a home buyer is the most powerful thing a seller can do for a buyer because it: A) Saves the buyer thousands of dollars over the life if a 15 or 30 year loan and B) Allows the buyer to "purchase more house." Sellers who work with buyers in this way will sell their homes faster, and everybody benefits from this win-win situation.
 3. As bank rates rise (and they will) lenders make more profit. Many people can take advantage of increasing bank rates by consolidating all their personal debts now and/or as rates start to increase. Lenders are more apt to make consolidation loans when rates are increasing because they can take more risks (rate is a function of risk). In any case, bank rates are well below high interest credit cards. Use lenders to reduce your debt under consolidation instead of debt expansion through new loans.
 4. Here's a few tips: A) Home buyers...get educated! There are many ways to save time and money while dealing on a more level basis with agents and sellers. Bad real estate deals result from a lack of knowledge. B) Home sellers...work with home buyers, take a fresh, helpful perspective and be in the top 5% of sellers this year! C) Consolidating your debt is one of the single most important steps to personal economic recovery.
 The books are available by contacting Smart Books at 800-488-4838.
 -0- 01/03/94
 /NOTE TO EDITORS: Hart, a CNN source expert, can be contacted directly at 419-866-9213 for interviews and alternative perspectives on real estate and finance/
 /CONTACT: Jim Hart of Smart Books, Inc., 419-866-9213/


CO: Smart Books, Inc. ST: Ohio IN: PUB SU: PDT

CM-KL -- CLFNS1 -- 8727 01/04/94 07:31 EST
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Date:Jan 4, 1994
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