Printer Friendly

WENDY'S CALLS ON AMERICANS TO SUPPORT ADOPTION; FOUNDER DAVE THOMAS FEATURED IN NATIONWIDE PUBLIC AWARENESS PROGRAM

 National Adoption Week Nov. 21-27
 DUBLIN, Ohio, Nov. 2 /PRNewswire/ -- Wendy's Old Fashioned


Hamburgers Restaurants and Founder Dave Thomas have launched a national public awareness campaign this fall to help find homes for the thousands of children awaiting adoption in this country.
 Thomas was adopted as a child and is the nation's most visible public supporter of adoption. He and Wendy's have teamed up with the National Adoption Center in a program to bring greater awareness to the benefits of adoption and educate the public to thousands of "special needs" children awaiting adoption. Wendy's program includes posters and trayliners in restaurants nationwide, public service announcements for radio and television, local fund-raising events in the restaurants and sponsorship of the Wendy's Three-Tour Challenge professional golf tournament to benefit adoption.
 Thomas also will ride a float which will carry an adoption theme in the Macy's Thanksgiving Day Parade this year. The Thanksgiving Day Parade falls during National Adoption Week, which is Nov. 21-27.
 "Wendy's commitment to promoting adoption awareness has had a great impact on educating the public to the types of children awaiting adoption and their numbers," said Carolyn Johnson, executive director of the National Adoption Center. "Many children have already found loving homes as a result of Wendy's and Dave Thomas' efforts. I'm sure many more will again this year."
 This year's adoption awareness program seeks to educate the public on the tens of thousands of children awaiting adoption in this country at any given time and how most of these available children are considered to have "special needs." These children may be older, from minority cultures, siblings who want to stay together, or mentally or physically challenged.
 All the program materials offer the toll-free phone line 800-TO-ADOPT operated by the National Adoption Center (NAC) in Philadelphia. The NAC, established in 1972, operates the Adoption Exchange Network, a computer database of children awaiting adoption across the country. The agency focuses its attention on placing special needs children.
 "There is such a great need for adoptive parents, and so many fine youngsters waiting for a permanent home and the love of a family," said Thomas, who was asked by former President Bush in 1990 to serve as spokesman for the White House initiative "Adoption Works...For Everyone." "I never miss a chance to tell people about how adopting a child can change their lives, and the child's life. I know from my own experience."
 The posters and trayliners in Wendy's 3,800 U.S. restaurants feature photos of six children awaiting adoption. They carry a simple message from Thomas that begins: "Adopt a special child. They grow up to be special people."
 Thomas also stars in new television and radio public service announcements which were produced with input from adoption experts nationwide and offer the National Adoption Center's toll-free number for information. Children featured in the television PSA were all recently adopted "special needs" kids.
 Wendy's restaurants across the country will be supporting their local adoption agencies through fund-raising efforts, parties for children awaiting adoption, "Wednesday's Child" campaigns to feature local children awaiting adoption, and more.
 Louis W. Sullivan, M.D., former U.S. Secretary of Health and Human Services who helped implement the White House initiative on adoption, said: "Few Americans have given more to the cause of adoption than Dave Thomas... I'm certain that as a result of these efforts, the dream of a loving home has come true for countless numbers of America's precious children."
 One of the highlights of Wendy's adoption awareness program will be the nationwide telecast of the second annual Wendy's Three-Tour Challenge on ESPN, Dec. 25, and ABC, Dec. 26, and played at Colleton River Plantation in Hilton Head, S.C. The tournament, which benefits the Dave Thomas Foundation for Adoption, features Paul Azinger, Greg Norman and Lee Janzen of the PGA, competing against Seniors Jack Nicklaus, Raymond Floyd and Chi Chi Rodriguez and LPGA representatives Lauri Merten, Patty Sheehan and Nancy Lopez in the only head-to-head competition of its kind in professional golf.
 Wendy's Old Fashioned Hamburgers Restaurants were founded in 1969 by R. David Thomas, who named the chain after one of his daughters. Wendy's has more than 4,100 restaurants worldwide with annual sales of $3.8 billion.
 -0- 11/2/93
 /CONTACT: Denny Lynch or Mike Jenkins of Wendy's, 614-764-3413/
 (WEN)


CO: Wendy's Old Fashioned Hamburgers ST: Ohio IN: LEI SU:

AR-KL -- CL002 -- 9472 11/02/93 07:58 EST
COPYRIGHT 1993 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1993 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:Nov 2, 1993
Words:740
Previous Article:1stACT! FOR WINDOWS VERSION 1.1 IS FASTER AND EASIER TO USE; VERSION 1.0 USERS TO RECEIVE FREE UPDATE
Next Article:INTRAFED AN EXCLUSIVE SELLER OF SIMPACT'S REMARK! VOICE ANNOTATION SOFTWARE IN GOVERNMENT KEYFILE INSTALLATIONS
Topics:

Terms of use | Copyright © 2017 Farlex, Inc. | Feedback | For webmasters