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WALES: Credit crunch inhibits giving, so recycle.

PEOPLE in Wales will donate less to charities next year because of the credit crunch.

On average, 4.5% less cash will be handed over to worthy causes, according to research by YouGov, commissioned by the Each One Counts campaign.

The campaign calls on consumers and charities to use recycling - of, for example, phones and ink cartridges - to make up for the shortfall in Welsh cash donations.

Significant income could be generated to bridge the impending gap by promoting recycling and other fundraising methods that do not involve supporters parting with cash, he said.

The research uncovered that many people don't know about charity recycling schemes. Currently 50% of the Welsh public do not recycle their mobile phones - far less than the UK average.

However 84% of respondents in Wales who do not recycle them said that they would do so if it would help a charity, higher than the UK average, highlighting a problem of awareness rather than generosity.

Amy Horn, Manager of the Each One Counts campaign said: "We expect that loyal charity supporters will still want to help their preferred charity despite the downturn in the economy.
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Title Annotation:Features
Publication:Daily Post (Liverpool, England)
Date:Aug 19, 2008
Words:190
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