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WAGONS HO! NIKE SENDS TEACHERS ON THE OREGON TRAIL

 BEAVERTON, Ore., June 10 /PRNewswire/ -- Out of the classroom and onto the trail -- NIKE Inc. said today it is sending fourth-grade teachers in the footsteps of the pioneers who blazed the Oregon Trail 150 years ago.
 As part of the 1993 Oregon Trail Celebration, the wagon train will replicate the journey of thousands of pioneers who headed west in 1893. NIKE, a major sponsor of the Oregon Trail Celebration, made its wagon train seats available to 44 fourth-grade teachers, providing them with the opportunity to experience life on the "trail" first-hand.
 The teachers will be among 2,000 people who will brave the Oregon Trail during the wagon train's 73-day reenactment across Idaho and Oregon. Each teacher will spend one day and night on the wagon train, participating in community celebrations, parades and festivals. In the evenings, the wagons will circle for the night and offer opportunities for the public to visit with the "pioneers," tour the wagons and participate in the history of the Oregon Trail. The journey begins June 25 on the Idaho/Wyoming border and will cover 15-20 miles each day before ending Sept. 4 in Oregon City.
 "Having the teachers on board the wagons will give them a unique perspective of the Oregon Trail to take back to the classroom," said Virginia Hensen, NIKE's director of Public Affairs. "We wanted to make good use of NIKE's time on the trail, so we've invited some teachers to join us. Through their experience, these teachers will benefit hundreds of students throughout Oregon for years to come."
 Karen Keith, a teacher from Newport, Ore., is excited about riding the wagon train. "The '90s generation needs new storytellers to keep the courage of past generations alive for the future. By having the opportunity to join the Wagon Train, I won't just tell it, I'll Just Do It! I'm ready, bonnet, NIKEs and all!"
 Oregon Trail history is a major component of the fourth-grade curriculum in Oregon. As part of their applications, teachers submitted an essay explaining how they would use the wagon train experience in their classrooms. Many shared project ideas including how they would have their students produce plays, videos and journals. The teachers chosen by NIKE represent a wide spectrum of schools, ranging from Boise Eliot Elementary in inner-city Portland to Crane Elementary in rural Harney County, Ore.
 Beaverton-based NIKE Inc. is the "pioneer" in the athletic footwear and apparel industry, and the world's leading sports and fitness company.
 -0- 6/10/93
 /CONTACT: Jane Wahlstrom of NIKE Public Affairs, 503-671-3469/


CO: NIKE Inc. ST: Oregon IN: SU:

SW-LM -- SE011 -- 0457 06/10/93 08:50 EST
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Date:Jun 10, 1993
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