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WAGERING INTERNATIONAL NETWORK ORGANIZED TO MERGE BOOMING CABLE AND GAMING GROWTH

 Reaching Gambler and Industry Alike,
 Gaming Data Bank Included in New Plan
 LOS ANGELES, Jan. 10 /PRNewswire/ -- Wagering International Network (WIN) is being formed by a group headed by media and entertainment consultant Sheldon Davis.
 Davis, who functions as WIN's chief executive officer and chairman, is talking to people in a number of cable markets around the world as well as gaming properties in an effort to blend the needs of both industries.
 "There is nothing like this," says Davis from his Holmby Hills (Los Angeles) home, "and we want to offer those interested in gaming as well as those who run the various gaming enterprises, areas of information and presentations on our cable channel."
 Wagering International Network plans major offices in New York, Los Angeles, Las Vegas, Minneapolis and Monaco.
 WIN was incorporated in Delaware Jan. 3, with corporate headquarters being set up at Pavia and Harcourt, 600 Madison Ave., New York.
 According to Davis, WIN will cover all areas of gaming and present, among others, shows dealing with analysis of companies cooperating in the field, industry gossip offering advance information on what is happening with specific organizations, introduction of new equipment, development of new systems for management of casinos and other gaming outlets, financial reports, local area developments and government reports that pertain to all facets of gaming.
 Also to be presented via cable will be shows segmented by such games as baccarat, baseball, basketball, general card games, casino cards, casino rules, rummy, greyhound and thoroughbred racing, harness racing, jai alai, keno, lotteries and sweepstakes, pai gow, pan, poker, quarter horse racing, roulette, slots, sports betting and video machines (poker, slots, blackjack and keno).
 In the travel and resort areas, WIN will feature shows that cover new destinations, industry news, day tripping, transportation availabilities, cruise lines, foreign casinos and special rates for WIN viewers.
 Davis also feels that once WIN is operating, the group will be in the position to be the entity which delivers interactive gaming on television. "A snap survey," he says, "reflects a tremendous enthusiasm for a channel that can target and reach players, travelers, cruise buyers and daily weekly-occasional bettors."
 Davis adds, "Just a quick look at what numbers shows us. Sports book betting alone in Las Vegas during a recession in 1992 generated 1.816 billion in handle. The win was $49.8 million for owners and stockholders. Dollar value of coins for slots in 1992 in Las Vegas alone was 69.221 billion, up almost 10 percent in a year. Revenues on the slots in Las Vegas was over $3.5 billion. Any business that generates this kind of money in only one location must be considered one of America's and the world's key industries."
 WIN plans to develop its own database and employ experts in these fields.
 An adjunct of WIN will be the establishment of an international central data bank for use by those who need to have gaming information for research, news articles or reports on an immediate basis.
 A casino manager in Australia, for example, has no way of checking on new gaming concepts in Reno, Nev., or Amsterdam; a computer firm in New Jersey has no idea the casino manager could be selling his product in South Africa, or a talent book in Athens might need to know what kind of business Wayne Newton did in Las Vegas.
 In many cases, the news media has difficulty in receiving late industry news. Networks are open to use of skillfully produced video tapes, but few are using such facilities.
 Trade magazines, vendors, investment banking all can profit from receiving top information for this type of data bank, and at present no one is offering this innovative worldwide service.
 Davis attended Medill School of Journalism, Northwestern University, and worked for the Chicago Herald-American, Chicago Sun, International News Service. In the 1960s as co-owner-operator of the Crescendo, Interlude and Whisky-a-Go-Go in Los Angeles, he did the first Coast booking of such superstars as Bill Cosby, Woody Allen and Wayne Newton. He also operated clubs in Atlanta, New York, San Francisco, Sunnyvale, Calif., and Reno. He served as assistant to the chairman of the board of The Diners' Club and also developed television programming for MGM-TV.
 -0- 1/10/94
 /CONTACT: Joe Bleeden, VP-Communications, 310-859-1578; or Sheldon Davis, 310-474-9750/


CO: Wagering International Network ST: California IN: CNO ENT SU:

JL-LS -- LA003 -- 0425 01/10/94 09:01 EST
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Publication:PR Newswire
Date:Jan 10, 1994
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