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Vodacom eases airtime purchases.

South African mobile operator Vodacom has launched a new service that allows its customers to buy airtime, data bundles and SMS bundles using their debit, cheque or credit cards via their mobile phones.

Customers who bank with Absa, Standard Bank and Nedbank will be able to use the free service to buy Vodacom Prepaid or Top Up airtime for themselves or for other mobile phone users.

The service, which is called Vodacom Express Recharge, was developed with Absa, which is the enabler and provider of the financial back end of the service, to ensure seamless and secure processing of the transactions.

Each transaction is verified by a bank card's personal identification number (PIN) and customers do not need internet access in order to buy airtime using funds from their bank account.

"We're taking convenience to the next level. Our customers can now recharge with ease whenever they want wherever they are," said Chris Ross, managing executive for commercial development at Vodacom. "We've also added a new feature that allows customers to choose between purchasing voice airtime, SMS or data bundles, which means that our customers will not need to convert airtime to data bundles."

Vodacom customers who want to use the service must register their debit, cheque or credit card. The service links a customer's bank card to their cellphone so that they are able to perform the recharge. The recharge purchased is then deducted from the user's bank account.

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Publication:CommsMEA
Date:May 7, 2012
Words:256
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