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Van maker in Sport drive; INDUSTRY: LDV joy over major vehicle contract.

Byline: By Jon Griffin

BIRMINGHAM van maker LDV is celebrating after winning a major order at the Commercial Vehicle Show for a Maxus which made its debut at the NEC event.

The Washwood Heath manufacturer has won a contract to supply 30 new Maxus vehicles for conversion to AVP Sport Vans.

The Sport Van made its world debut this week at the NEC, creating a stir in the motor home market with prices starting from under pounds 22,500.

The vehicle is a collaboration between LDV Group and Prestige Motor Homes, a specialist motor home manufacturer and distributor based in Droitwich.

Blurent, a European motor home rental specialist, will take ten left-hand drive vehicles. Its sister company Prestige will take 20 right-hand drive vehicles, which it will sell to the UK market.

LDV and Blurent will also develop two new motorhomes built on the Maxus chassis cab with prototypes available for July to be launched into the Blucamp vehicle range. This is part of a plan to deliver an initial 200 vehicles in time for the 2009 season.

Carlo Falcini, managing director of Blurent and Blucamp, said: "The response at the show to the Sport Van was extremely positive and we believe the vehicles will be very popular with our European customers.

"We have 115 dealers across 17 European states and our aim is to launch the new vehicles at a special dealer event in July."

The 2.8 tonne Maxus vehicle is designed for the weekend traveller and comes fully loaded for trips away.

Dmitry Ivashenko, LDV's sales and marketing director, said: "We are delighted to continue our relationship with Prestige and Blurent. In addition to motor homes, we are also looking at a van daily rental project with Blurent based from its French dealer network."

The two companies will work closely together this year, with the new motor homes officially launched to the public at the National Caravan and Motor Home Show in October.
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Title Annotation:Business
Publication:Birmingham Mail (England)
Date:Apr 23, 2008
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