VAGINAL TREATMENTS
DOLLAR SALES UNIT VOLUME
$291.3 mil. * 22 mil. *
% Change vs. Prior 12 Months
Total +3.3% -1.1%
Supermarkets +2.9% +1.6%
Drug Stores +3.9% +1.4%
Dollar % Unit %
TOP BRANDS Sales Change Volume Change
1. Private Label $106.4 mil. - 2.4 10.6 mil. - 8.1
2. Monistat 1 53.2 mil. + 12.2 2.7 mil. + 9.8
3. Monistat 3 44.3 mil. - 2.3 2.5 mil. - 3.3
4. Monistat 7 26.0 mil. + 0.6 2.0 mil. + 0.9
5. Replens 16.6 mil. + 13.1 1.1 mil. + 10.7
6. RepHresh 14.5 mil. - 7.5 0.8 mil. - 8.8
7. Monistat 1 Day 10.8 mil. + 12.2 0.7 mil. + 8.9
8. vH Essentials 5.4 mil. - 6.4 0.5 mil. + 34.5
9. Lagicam 4.6 mil. +179.3 0.3 mil. +191.8
10. K-Y Liquibeads 3.3 mil. +395.8 0.2 mil. +396.6
Source: IRI
Top brand rankings do not represent total sales of all SKUs for an
overall brand; rather, they represent individual brand listings.
* Total of supermarkets, drug stores, discount stores (including
Walmart), military commissaries, and selected warehouse clubs and
dollar stores for the 52 weeks ended 12/27/15.
Top brand rankings do not represent total sales of all SKUs for an
overall brand; rather, they represent individual brand listings.
Note: Table made from bar graph.