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VISIONARIES ANNOUNCE VIDEO IMPACT FOR PRINT COST

 VISIONARIES ANNOUNCE VIDEO IMPACT FOR PRINT COST
 DENVER, Feb. 14 /PRNewswire/ -- In the 90's, changes in economic


and lifestyle patterns have necessitated that companies with vision look for new and progressive ways to attract and retain business. To better serve industry, VideOne Premium Services, video marketing specialists, announces a unique concept. VideOne can now provide comprehensive, consolidated services for every video project--from concept development through scriptwriting, film & video production, all-format editing (including computer graphics and 3-D animation) to duplication, packaging and fulfillment.
 VideOne reports dramatic growth in the use of video premiums. An estimated 47 million units were produced in 1991, up from 25 million in '90. This notable 88 percent increase is attributed to significant drops in cost coupled with improved production quality. This brings video costs, in many cases, into line with quality 4-color printing.
 Companies ranging from industry giants like GM, McDonald's, Kodak, Procter & Gamble and General Mills to medium and small-sized companies are using video for such varied purposes as product tie-ins, video direct mail, catalogues, newsletters, sales training and in-store sampling with outstanding success.
 VideOne, headquartered in Denver, utilizes its unique country-wide network of video experts to service both local and national accounts with their simplified "one-stop shopping" approach to video marketing and promotions. This consolidated approach saves a client time, frustration and up to 40 percent of costs normally associated with handling each step separately.
 For more information contact Reed Walter and Christine Flynn at VideOne, 800-827-3726.
 -0- 2/14/92
 /CONTACT: Reed Walter or Christine Flynn both of VideOne, 800-827-3726 or 303-792-3822/ CO: VideOne Premium Services ST: Colorado IN: SU:


BB -- DVFNS2 -- 0056 02/14/92 07:35 EST
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Publication:PR Newswire
Date:Feb 14, 1992
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