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VINO INNOVATION.

Wine consumption in the U.S. increased again during 2017, growing 1.3% to 345.7 million nine-liter cases. This comes after a total of 341.1 million cases sold in 2016, which itself represented a 2% volume growth over 2015.

That puts 2017 in line with recent growth trends. The U.S. wine category has had 1% to 3% annual growth rates dating back to 2011, when the country first began to emerge from the Great Recession.

What's behind this recent growth? Millennials play a large part. They are an explorative group, a generation more interested in trying new flavors than adhering to one style or one brand.

Look for younger legal-drinking-age consumers to continue buying across different categories, countries and varietals of wine. How do you capture their attention?

Labels are important: Millennials are drawn to eye-catching art. They also want to know the brand's story and learn about the varietal.

Savvy brands such as The Prisoner and 19 Crimes have increased sales with labels that stand out and invite customers to explore the stories behind the wines. This past year, 19 Crimes even used an augmented reality cell phone app to bring to life the historical criminals depicted on its labels.

In terms of popular wine styles, sparkling wines, red blends and rose remained red hot. The days of rose being a woman's drink, sipped only during warmer weather, are long gone. Rose is now a year-round beverage, and the pink wine is enjoyed by men and women alike.

Prosecco, Champagne and other bubblers have also overcome their reputations as wines meant only for holidays and special events. As more consumers discover that any time or day of the year is appropriate to pop open some sparkling wine, the bubbly boom will continue.

Red blends, especially from California have become a go-to wine purchase for many consumers in the U.S. Customers who may not know their varietals or regions can still feel safe buying a California red blend, since they are familiar with the quality and rich, fruity flavors.

Brands have continued to tap into social media to connect with customers. Instagram and Snapchat campaigns are reliable ways for wine brands to get in front of consumers.

Another way for savvy brands to stand out is partnerships with charitable causes. This is a win-win: Brands gain positive publicity for helping a worthwhile cause-and plenty of social-media content-while also driving attention towards a deserving charity.

ESTABLISHED WINES CLIMB

Many long-successful wine brands enjoyed another year of growth in 2017.

Menage a Trois continues to be a crowd pleaser. The Trinchero Family Estates brand increased 2.7% over 2016, reaching 2.9 million cases sold. "Menage a Trois has been one of the most influential retail brands in wine since essentially creating the red blend category with its launch in 1996," says Dave Derby, senior vice president of marketing for Trinchero Family Estates.

"This past year marked another successful one for the brand, with the launch of Decadence in 2017, which became the number-one new item in the 26-week period ending Jan. 27,2018," he notes.

Derby says the brand has remained cognizant of emerging trends within the broader category of red blends. "As the category matures and further diversifies, we've seen some sifting within it."

Similar to the chardonnay category, "today's consumers have many choices in the various expressions of red blends--from softer, brighter styles to darker, more intense expressions, Derby explains. "We're seeing increasing consumer interest in softer, more elegant red blends."

Decoy from Duckhorn Wine Co. grew 21.5% in 2017 to reach 587,000 cases. Again, savvy understanding of the current wine market has helped the brand remain focused on key growth opportunities.

"The luxury segment has been growing and continues to grow at double digits, and Decoy's brand growth continues to outpace the industry," says Belinda Weber, director of digital trade and consumer marketing for Duckhorn. "There are also a number of varietals growing within the luxury segment. We are proud to be a top-five brand in eight varietal categories, including top spot in cabernet sauvignon, merlot and sauvignon blanc."

Continued line expansion and digital marketing efforts are both in the plans for Decoy.

"This year, we are integrating Calera and their tremendous Central Coast pinot noir and chardonnay into the portfolio," Weber says. "On the digital/social side, we are launching a Decoy influencer campaign this spring.

The company will also look at new opportunities within its current brands. "Last year we introduced Decoy rose and it was an enormous success, so ff we will look to continue branching out where it makes sense," says Weber.

FAST AND FURIOUS

Brands that are rapidly on the rise are recognized with Fast Track Awards, including Meiomi from Constellation Brands. The wine line grew 11.1% in 2017, reaching 1.2 million cases. New marketing efforts played a large role.

"In 2017, we launched our first national advertising campaign and continued to invest in consumer sampling through our Meiomi Home Tour of top wine and food festivals around the country," says Ben Dollard, chief marketing officer of wine and spirits for Constellation Brands.

"These investments, along with strong field execution, drove the brand's double-digit growth in 2017," he says. Meiomi's plans for 2018 include the launch of a rose.

Another Constellation Brands wine to win a Fast Track award is Black Box. This alternatively packaged line of wines "offers a breadth of varietals in multiple convenient formats at affordable prices," explains Jaymie Schoenberg, vice president of marketing for Black Box wines.

"Alternative packaging is seeing tremendous growth," she adds. "Wine drinkers recognize the benefits of convenient packaging-especially on-the-go formats-and with greater awareness that quality wine can come in a box, we are seeing consumers become increasingly comfortable with this format."

Black Box solidified its consistent following last year with the launch of a loyalty program. Participating fans earn benefits such as rewards and entries into sweepstakes. "We are one of the first wine brands to launch a loyalty program of this caliber," Schoenberg says. "We have some very exciting, high-value rewards in the works for the coming year."

Mionetto prosecco from Mionetto USA has increased sales steadily, from 499,000 cases in 2014 to 680,000 last year. Beyond tapping into the red-hot trend of sparkling wine, the brand reached consumers through multiple effective marketing campaigns in 2017, according to Greg Berumen, director of marketing for Mionetto USA.

For instance, Mionetto's "Bucket of Bubbles" program distributed 187-ml. bottles of its Prestige Collection, including Prosecco Treviso DOC, rose and moscato, to encourage on-premise trial.

At the retail level, "Style Your Prosecco" encouraged consumers to keep their prosecco cool with frozen juice cubes. This included cube tray VAPs, which also complemented the "Cocktail Challenge" promotion.

The "Pink Cork for the Cause" program took place in September and October, in honor of Breast Cancer Awareness. And holiday-branded gift boxes wrapped up the year of promotions for Mionetto.

Chateau d'Esclans from Shaw Ross International Importers has shown dramatic growth. The brand's sale's have risen from 76,000 cases in 2014 to 118,000 in 2015 and 200,000 in 2016. Chateau d'Esclans reached 315,000 in 2017-a 57.7% increase over the previous year.

The brand's mega-hit Whispering Angel rose is a big part of this success.

"Whispering Angel is leading the Nielsen ratings for French wine over the $20 price point," says Paul Chevalier, Shaw-Ross national fine wine director.

"From what we are seeing in summer destinations like the Hamptons or Nantucket, rose is the new Champagne. I believe that premium rose is starting to erode the traditional sparkling wine category-especially with Millennial."

Marketing wise, Shaw-Ross hosts or cosponsors "over 400 events a year with Chateau D'Esclans in the U.S., including the largest rose festival in the country called Pinknic," Chevalier says. "It is our vocation to continue to educate Americans about quality rose from Provence and carry the rose flag in a sort of'town hall' marketing strategy."

RISING STAR POWER

A number of new brands have made a splash in recent years. Several have earned Rising Star Awards this year as a result.

Strawberry Sparkletini from Carriage House Imports has grown from 5,000 cases in 2014 to 125,000 in 2017. "We've had a lot of success with digital couponing apps like Ibotta," says Michael Aarons, director of marketing and brand development for Carriage House Imports. That offering has helped the brand acquire new customers.

"In 2018 we're focusing on expanding our on-premise footprint, our cost-per-ounce, our resealable cork closure and having a variety of flavors," Aarons adds. "We're looking to capture a bigger brunch account in college communities, targeting the success of the classic Mimosa."

Chloe from The Wine Group, which had sold 97,000 cases back in 2014, reached 325,000 cases in 2017-a 12.1% increase over 2016 sales. Kimberly Fabbri, marketing director for The Wine Group, points to the brand's price-to-quality ratio.

"Chloe's pinot grigio is grown in Northern Italy's Valdadige DOC, the same sourcing as competitors that sell for twice as much on a list," she says. "Our new Central Coast rose continues to win in blind tastings against more expensive roses from California and Provence."

The Wine Group launched Chloe rose into select markets in 2016 "and were well positioned to expand nationally in 2017 as the rose trend hit full steam," Fabbri explains.

The Wine Group believes that merlot is on the cusp of a comeback. The company introduced Chloe merlot this past August.

Fabbri also reports success from the brand's partnership as a sponsor of the 2017 Tribeca Film Festival, which it will repeat in 2018.

Rabble Wine from Rabble Wine Co. has more than doubled in size since 2014, totaling 51,000 cases last year. "We believe our brand resonates with consumers, particularly Millennial," says Caine Thompson, president of Rabble Wine Co.

"Our branding features provocative, edgy and engaging artwork. We're finding this interesting interplay between tradition and innovation is evoking discussion, while drawing attention to the balance between bold and historical."

Alverdi has grown from 49,000 to 73,000 cases since 2014. "Honest packaging and an honest product with exceptional quality has allowed Alverdi to break through," says Michael Wolff, vice president of marketing for brand owner Opici Wines-Market St. Spirits.

What's more, Wolff says, "Alverdi's sustainably packaged 3-liter box is also driving consumer and trade interest."

Alverdi will release a new rosato this spring. "We are launching dedicated trade and consumer-oriented advertising program that will continue to build throughout the year," Wolff says. Additional investment includes a dedicated website that will extend the brand's social media program.

Le Charmel is a newer brand from Winesellers Ltd. that has grown from 2,000 cases in 2014 to 34,000 in 2017. "A key factor for the brand is the unique 'French Classic' varietals and regions the brand showcases," says Todd Nelson, director of marketing for Winesellers.

These include Touraine sauvignon blanc from the Loire valley, pinot noir from Pays d'Oc, a syrah-grenache grown in the Rhone Valley and the Cotes de Provence rose, he says.

"The growing trends in the market show consumers are interested in valued French wines that come from small growers, unique varietals sourced from sustainable/organic farmed vineyards throughout different regions of France," Nelson adds.

The brand Sangria Lolea, by Bodega & Co., has increased volume from just 1,000 cases in 2014 to 45,000 last year. Launched in 2013, Lolea was acquired in January by Spain's Zamora Co., which recently bought Villa Massa limoncello and craft whiskey brand Yellow Rose.

On-premise, the Lolea brand has "found a niche at casual, chef-driven restaurants that aspire to provide their guests with a high-quality, authentic product, yet need to have streamlined and efficient offerings," says spokesperson Laura D'Ocon.

Innovation, sampling and eye-catching branding have also driven Lolea sales off-premise.

"We invested even more heavily in sampling and demo opportunities in 2017, and it paid off, with many of our retail partners telling us that Lolea demos are some of the most successful that they have ever done," D'Ocon explains.

"Our latest innovation, Lolea N5, a wine cocktail made from a tempranillo-grancha blend with a touch of hibiscus flower and ginger, capitalizes on the rose boom."

CLASSICS COME BACK

Comeback Brands this year include Black Stallion and Gnarly head, two California brands from Delicato Family Vineyards.

Black Stallion had dipped to 42,000 cases sold annually in 2015 before recovering to reach 68,000 in 2017.

"The Black Stallion name is well liked by consumers, and the new label communicates the winery's unique sense of place," says Kate McManus, vice president of marketing for Delicato Family Vineyards.

She also points to Black Stallion's "distinguished track record, with six consecutive 90+ point scores on our cabernet sauvignon" as another driver for the brand's turnaround.

Gnarly Head had been on a multiyear trend of shrinking, which ended in 2016 with 687,000 cases. The brand reversed the trend in 2017 and reached 716,000 cases.

Again, help came from label updates and high ratings. "The new package is getting lots of support from consumers and retailers," McManus says. "Gnarly Head's wine quality continues to impress with three 90-point-rated wines in 2017."

Carnivor, a cabernet sauvignon from E&J Gallo, also rebounded from a decline in sales in 2016, increasing 9.1% in 2017 to 382,000 cases. One of Gallo's premium offerings, the Carnivor brand now includes a zinfandel.

Q&A

LIBERTY CREEK CONTINUES GROWTH

The Liberty Creek line of wines, owned by E&J Gallo Winery, enjoyed another successful 2017, increasing an impressive 12.1% in volume to achieve 4.42 million nine-liter cases. This strong showing earned Liberty Creek an Established Growth Brand Award. We caught up with Alex Lee, director of marketing for E&J Gallo Winery's Popular Business Unit, to talk about the brand's achievements.

CHEERS: What industry trends are currently impacting the brand?

ALEX LEE: An ongoing trend in the wine industry is that consumers continue to seek great-tasting wines at an affordable price. Liberty Creek offers an excellent value with our 1.5-liter wine. In addition, we know our consumers are seeking portability when looking for their favorite wines. This is why Liberty Creek began offering portable packs of wine in our 500-ml. tetra. With its small and convenient size, Tetra is allowing our consumers to enjoy wine in any occasion--especially where glass is not preferred.

CH: What off-premise promotions and activations in 2017 led to your success?

AL: Liberty Creek is a proud national partner of Homes for Our Troops, and I believe our partnership with this remarkable organization was important in 2017. This group builds mortgage-free, specially adapted homes across the U.S. for severely injured veterans. We leverage this partnership in-store with displays to increase awareness of our brand and promote the group's mission.

CHEERS: What is your 2018 marketing plan to continue growing sales?

AL: Liberty Creek's new campaign, Proudly Serving America, is driving awareness to our brand and our special mission to support and serve all Americans. It's also bringing more attention to our incredible partnership with Homes for Our Troops. Our brand honors the pursuit of happiness with an American-grown wine in every glass, and we feel this campaign is essential in reinforcing this idea.

CHEERS: What does it mean to win a Growth Brand?

AL: It's noteworthy that 2018 is our 10-year anniversary since our launch in the retail space, so to be recognized for our continued achievements, success and growth is a wonderful honor and a testament to the quality of wine Liberty Creek offers.
Wine Established Growth Brands

(000 9-liter cases)

Brand                   Supplier                   2014    2015

Woodbridge by Robert    Constellation Brands       9,150   9,300
 Mondavi
Liberty Creek           E&J Gallo Winery           3,010   3,475
Apothic                 E&J Gallo Winery           2,130   2,450
Menage a Trois          Trinchero Family Estates   2,474   2,700
Ruffino                 Constellation Brands       1,025   1,130
Barefoot Bubbly         E&J Gallo Winery           1,150   1,170
J. Roget                Constellation Brands        777     850
Taylor Dessert          Constellation Brands        814     820
Cupcake Sparkling       The Wine Group              475     350
Nobilo                  Constellation Brands        500     560
Real Sangria (Cruz      Shaw-Ross International     560     585
 Garcia--Real)           Importers
Simi                    Constellation Brands        550     590
Noble Vines             DFV Wines                   463     549
Decoy                   Duckhorn Wine Co.           332     406
Starborough             E&J Gallo Winery            370     400
Raspberry Sparkletini   Carriage House Imports      347     386
CK Mondavi & Family     CK Mondavi & Family         338     366

Brand                   Supplier                   2016    2017p

Woodbridge by Robert    Constellation Brands       9,750   9,760
 Mondavi
Liberty Creek           E&J Gallo Winery           3,940   4,415
Apothic                 E&J Gallo Winery           2,920   3,268
Menage a Trois          Trinchero Family Estates   2,823   2,900
Ruffino                 Constellation Brands       1,250   1,310
Barefoot Bubbly         E&J Gallo Winery           1,198   1,236
J. Roget                Constellation Brands        920    1,000
Taylor Dessert          Constellation Brands        840     950
Cupcake Sparkling       The Wine Group              600     635
Nobilo                  Constellation Brands        615     620
Real Sangria (Cruz      Shaw-Ross International     611     615
 Garcia--Real)           Importers
Simi                    Constellation Brands        600     610
Noble Vines             DFV Wines                   556     608
Decoy                   Duckhorn Wine Co.           483     587
Starborough             E&J Gallo Winery            455     522
Raspberry Sparkletini   Carriage House Imports      390     421
CK Mondavi & Family     CK Mondavi & Family         402     406

                                                    '16-'17
Brand                   Supplier                   % Change

Woodbridge by Robert    Constellation Brands          0.1%
 Mondavi
Liberty Creek           E&J Gallo Winery             12.1%
Apothic                 E&J Gallo Winery             11.9%
Menage a Trois          Trinchero Family Estates      2.7%
Ruffino                 Constellation Brands          4.8%
Barefoot Bubbly         E&J Gallo Winery              3.2%
J. Roget                Constellation Brands          8.7%
Taylor Dessert          Constellation Brands         13.1%
Cupcake Sparkling       The Wine Group                5.8%
Nobilo                  Constellation Brands          0.8%
Real Sangria (Cruz      Shaw-Ross International       0.7%
 Garcia--Real)           Importers
Simi                    Constellation Brands          1.7%
Noble Vines             DFV Wines                     9.4%
Decoy                   Duckhorn Wine Co.            21.5%
Starborough             E&J Gallo Winery             14.7%
Raspberry Sparkletini   Carriage House Imports        7.9%
CK Mondavi & Family     CK Mondavi & Family           1.0%

Source: The Beverage Information & Insights Group (p) Preliminary.

Wine Fast Track Brands

(000 9-liter cases)

Brand                Supplier                    2014    2015

Black Box            Constellation Brands        4,015   4,440
Bota Box             DFV Wines                   3,054   3,400
Josh Cellars         Deutsch Family W&S           510     980
Dark Horse           E&J Gallo Winery             350    1,220
Winking Owl          E&J Gallo Winery             950    1,093
La Marca             E&J Gallo Winery             521     825
Kim Crawford         Constellation Brands         815     955
Meiomi               Constellation Brands         500     790
Joel Gott            Joel Gott Wines/Trinchero    440     490
Roscato              Palm Bay International       350     507
Mionetto             Mionetto USA                 499     550
Line 39              O'Neill Vintners &           166     196
                      Distillers
Chateau d'Esclans    Shaw-Ross International       76     118
                      Importers
Freakshow            Michael David Winery          44      85
Wycliff Sparkling    E&J Gallo Winery             130     143
The Prisoner         Constellation Brands                 110
Duckhorn Vineyards   Duckhorn Wine Co.            102     121
Whitehaven           E&J Gallo Winery              85      95
J Vineyards          E&J Gallo Winery              84      96
Chateau Souverain    E&J Gallo Winery              85      95
Petite Petit         Michael David Winery          49      73

Brand                Supplier                    2016    2017p

Black Box            Constellation Brands        5,380   6,600
Bota Box             DFV Wines                   5,078   6,040
Josh Cellars         Deutsch Family W&S          1,500   2,100
Dark Horse           E&J Gallo Winery            1,465   1,872
Winking Owl          E&J Gallo Winery            1,270   1,450
La Marca             E&J Gallo Winery            1,025   1,299
Kim Crawford         Constellation Brands        1,150   1,265
Meiomi               Constellation Brands        1,080   1,200
Joel Gott            Joel Gott Wines/Trinchero    625     815
Roscato              Palm Bay International       649     810
Mionetto             Mionetto USA                 610     680
Line 39              O'Neill Vintners &           251     395
                      Distillers
Chateau d'Esclans    Shaw-Ross International      200     315
                      Importers
Freakshow            Michael David Winery         139     192
Wycliff Sparkling    E&J Gallo Winery             162     186
The Prisoner         Constellation Brands         140     175
Duckhorn Vineyards   Duckhorn Wine Co.            137     154
Whitehaven           E&J Gallo Winery             115     137
J Vineyards          E&J Gallo Winery             108     124
Chateau Souverain    E&J Gallo Winery             107     122
Petite Petit         Michael David Winery          99     109

                                                  '16-'17
Brand                Supplier                    % Change

Black Box            Constellation Brands          22.7%
Bota Box             DFV Wines                     18.9%
Josh Cellars         Deutsch Family W&S            40.0%
Dark Horse           E&J Gallo Winery              27.8%
Winking Owl          E&J Gallo Winery              14.2%
La Marca             E&J Gallo Winery              26.7%
Kim Crawford         Constellation Brands          10.0%
Meiomi               Constellation Brands          11.1%
Joel Gott            Joel Gott Wines/Trinchero     30.4%
Roscato              Palm Bay International        24.8%
Mionetto             Mionetto USA                  11.5%
Line 39              O'Neill Vintners &            57.4%
                      Distillers
Chateau d'Esclans    Shaw-Ross International       57.5%
                      Importers
Freakshow            Michael David Winery          38.1%
Wycliff Sparkling    E&J Gallo Winery              14.8%
The Prisoner         Constellation Brands          25.0%
Duckhorn Vineyards   Duckhorn Wine Co.             12.4%
Whitehaven           E&J Gallo Winery              19.1%
J Vineyards          E&J Gallo Winery              14.8%
Chateau Souverain    E&J Gallo Winery              14.0%
Petite Petit         Michael David Winery          10.1%

Source: The Beverage Information B Insights Group fp) Preliminary.

Wine Rising Stars

(000 9-liter cases)

Brand                       Supplier                 2014   2015

Chloe                       The Wine Group            97     205
Prophecy                    E&J Gallo Winery                  24
Stone Cellars               Bronco Wine Co.
The Little Penguin          Bronco Wine Co.
Beso del Sol Sangria        Beso del Sol/Arctic       29      65
                             Beverages
Kung Fu Girl                Constellation Brands              80
The Velvet Devil            Constellation Brands              60
Strawberry Sparkletini      Carriage House Imports     5      18
Z Alexander Brown           DFV Wines
7 Moons                     Constellation Brands
Ava Grace                   The Wine Group
Carmenet Winery (Reserve)   Bronco Wine Co.                   67
Love Noir                   The Wine Group                    17
Century Cellars             Bronco Wine Co.
Slow Press                  The Wine Group                    37
Alverdi                     Opici Wines--Market       49      53
                             St. Spirits
Skyfall Vineyard            Deutsch Family W&S                20
Rabble Wine                 Rabble Wine Co.           22      35
Cooper & Thief              Constellation Brands
LaLuca Prosecco             Opici Wines--Market       17      26
                              St. Spirits
13 Celsius                  The Wine Group
Sangria Lolea               Bodega & Co.               1      14
Opici Sangria               Opici Wines--Market       28      33
                             St. Spirits
Black Opal                  Bronco Wine Co.                    3
Rare Earth Organic Winery   Bronco Wine Co.                   27
Saldo                       Constellation Brands              25
Eve                         Constellation Brands              18
Le Channel                  Winesellers                2      12
The Great American          Bronco Wine Co.                    6
Wine Co.
Boom Boom!                  Constellation Brands              18
Chateau Smith               Constellation Brands              18
Insurrection                The Wine Group
Colores del Sol             Bronco Wine Co.                   12
Cellar Four 79              Bronco Wine Co.
Verdi Rosa                  Carriage House Imports            16
Stave & Steel               The Wine Group
Harken                      O'Neill Vintners &                 5
                             Distillers
Clos de Nit                 Winesellers
Julia James                 Opici Wines--Market
                             St. Spirits
Auspicion                   Opici Wines--Market
                             St. Spirits

Brand                       Supplier                 2016   2017p

Chloe                       The Wine Group           290     325
Prophecy                    E&J Gallo Winery         175     242
Stone Cellars               Bronco Wine Co.           82     239
The Little Penguin          Bronco Wine Co.           17     238
Beso del Sol Sangria        Beso del Sol/Arctic      158     208
                             Beverages
Kung Fu Girl                Constellation Brands      95     150
The Velvet Devil            Constellation Brands      80     130
Strawberry Sparkletini      Carriage House Imports    75     125
Z Alexander Brown           DFV Wines                 91     117
7 Moons                     Constellation Brands             110
Ava Grace                   The Wine Group             3     110
Carmenet Winery (Reserve)   Bronco Wine Co.           74     102
Love Noir                   The Wine Group            73      95
Century Cellars             Bronco Wine Co.           24      84
Slow Press                  The Wine Group            75      80
Alverdi                     Opici Wines--Market       63      73
                             St. Spirits
Skyfall Vineyard            Deutsch Family W&S        50      64
Rabble Wine                 Rabble Wine Co.           45      51
Cooper & Thief              Constellation Brands      15      50
LaLuca Prosecco             Opici Wines--Market       38      50
                              St. Spirits
13 Celsius                  The Wine Group                    50
Sangria Lolea               Bodega & Co.              35      45
Opici Sangria               Opici Wines--Market       36      37
                             St. Spirits
Black Opal                  Bronco Wine Co.           33      36
Rare Earth Organic Winery   Bronco Wine Co.           29      35
Saldo                       Constellation Brands      30      35
Eve                         Constellation Brands      20      35
Le Channel                  Winesellers               22      34
The Great American          Bronco Wine Co.           27      32
Wine Co.
Boom Boom!                  Constellation Brands      20      30
Chateau Smith               Constellation Brands      20      30
Insurrection                The Wine Group                    30
Colores del Sol             Bronco Wine Co.           16      28
Cellar Four 79              Bronco Wine Co.                   27
Verdi Rosa                  Carriage House Imports    20      26
Stave & Steel               The Wine Group                    25
Harken                      O'Neill Vintners &        12      24
                             Distillers
Clos de Nit                 Winesellers                5      21
Julia James                 Opici Wines--Market       10      20
                             St. Spirits
Auspicion                   Opici Wines--Market       11      20
                             St. Spirits

                                                     '16-'17
Brand                       Supplier                 % Change

Chloe                       The Wine Group             12.1%
Prophecy                    E&J Gallo Winery           38.3%
Stone Cellars               Bronco Wine Co.           191.5%
The Little Penguin          Bronco Wine Co.          1,300.0%
Beso del Sol Sangria        Beso del Sol/Arctic        31.6%
                             Beverages
Kung Fu Girl                Constellation Brands       57.9%
The Velvet Devil            Constellation Brands       62.5%
Strawberry Sparkletini      Carriage House Imports     66.7%
Z Alexander Brown           DFV Wines                  28.6%
7 Moons                     Constellation Brands
Ava Grace                   The Wine Group           3,566.7%
Carmenet Winery (Reserve)   Bronco Wine Co.            37.8%
Love Noir                   The Wine Group             30.1%
Century Cellars             Bronco Wine Co.           250.0%
Slow Press                  The Wine Group              6.7%
Alverdi                     Opici Wines--Market        15.9%
                             St. Spirits
Skyfall Vineyard            Deutsch Family W&S         28.0%
Rabble Wine                 Rabble Wine Co.            13.3%
Cooper & Thief              Constellation Brands      233.3%
LaLuca Prosecco             Opici Wines--Market        31.6%
                              St. Spirits
13 Celsius                  The Wine Group
Sangria Lolea               Bodega & Co.               28.6%
Opici Sangria               Opici Wines--Market         2.8%
                             St. Spirits
Black Opal                  Bronco Wine Co.             9.1%
Rare Earth Organic Winery   Bronco Wine Co.            20.7%
Saldo                       Constellation Brands       16.7%
Eve                         Constellation Brands       75.0%
Le Channel                  Winesellers                54.5%
The Great American          Bronco Wine Co.            18.5%
Wine Co.
Boom Boom!                  Constellation Brands       50.0%
Chateau Smith               Constellation Brands       50.0%
Insurrection                The Wine Group
Colores del Sol             Bronco Wine Co.            75.0%
Cellar Four 79              Bronco Wine Co.
Verdi Rosa                  Carriage House Imports     30.0%
Stave & Steel               The Wine Group
Harken                      O'Neill Vintners &        100.0%
                             Distillers
Clos de Nit                 Winesellers               320.0%
Julia James                 Opici Wines--Market       100.0%
                             St. Spirits
Auspicion                   Opici Wines--Market        81.8%
                             St. Spirits

Source: The Beverage Information & Insights Group Ip) Preliminary.

Wine Supplier of the Year:
Constellation Brands

(000 9-liter cases)
                                         '16-17
Brand                           2017p   % Change

Woodbridge by Robert Mondavi    9,760      0.1%
Black Box                       6,600     22.7%
Ruffino                         1,310      4.8%
Kim Crawford                    1,265     10.0%
Meiomi                          1,200     11.1%
J. Roget                        1,000      8.7%
Taylor Dessert                   950      13.1%
Nobilo                           620       0.8%
Simi                             610       1.7%
The Prisoner                     175      25.0%
Kung Fu Girl                     150      57.9%
The Velvet Devil                 130      62.5%
7 Moons                          110
Cooper & Thief                    50     233.3%
Saldo                             35      16.7%
Eve                               35      75.0%
Boom Boom!                        30      50.0%
Chateau Smith                     30      50.0%

Source: The Beverage Information & Insights Group
(p) Preliminary.

Wine Comeback Brands

(000 9-liter cases)

                                                           "16-'17
Brand            Supplier     2014   2015   2016   2017p   % Change

Gnarly Head      DFV Wines    712    695    687     716       4.2%
Carnivor         E&J Gallo    250    375    350     382       9.1%
                  Winery
Black Stallion   DFV Wines     50     42     60      68      13.3%

Source: The Beverage Information 8 Insights Group (p) Preliminary.
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Title Annotation:2018 GROWTH BRANDS: WINE
Author:Swartz, Kyle
Publication:Cheers
Date:Apr 1, 2018
Words:4470
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