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VIDEO CREATED BY THE WEIGHTMAN GROUP WINS FIRST PRIZE FOR BEST ANIMATION

 VIDEO CREATED BY THE WEIGHTMAN GROUP WINS
 FIRST PRIZE FOR BEST ANIMATION
 PHILADELPHIA, March 18 /PRNewswire/ -- A video created by The Weightman Group for Scott Paper Company's (NYSE: SPP) Commercial Division recently won first prize for Best Animation at the New York Festival of Animation.
 With concept and script done by Weightman's business-to-business advertising unit and animation by Paul Fierlinger of Wynnewood, Pa., the film took top honors over more than 60 entries in the competition sponsored by the Association of International Film Animators.
 "The Facts of Wipes," an 8-minute video, will be used to train Scott's sales force and distributors on how to position and sell its broad line of commercial wiping materials. The film features an animated character who actually performs various wiping tasks by becoming a wiper himself -- wiping oil dipsticks, restaurant tables, the lens of a camera, even cow teats and udders.
 "Not only did the video win top prize at the New York Festival of Animation, it has received rave reviews from Scott Commercial's sales force and distributors as well," according to John Goodchild, Weightman's president and chief executive officer. "This project, completed in only four weeks from start to finish, is just one example of our renewed dedication to the area of business-to-business advertising. We're proud of everyone in the agency who worked on this film, a proven winner, and the award belongs to all of them."
 The Weightman Group team for this video project included: Bill Lunsford, creative director; Jaine Lucas, copywriter; Brad Tillinghast, art director; and Susan Tetzlaff, account executive.
 The Weightman Group, the largest independently owned communications company in the Delaware Valley, has full-service capabilities in advertising, public relations, market research and sales promotion. With billings in excess of $120 million, the agency's national accounts include ALPO Petfoods, Scott Paper Company, Tastykake, WLR Foods, Mannington Resilient Floors, Golden Cat Corporation, and Wendy's, among others.
 -0- 3/18/92
 /delval/
 /CONTACT: Carolyn Tyndall of Weightman Public Relations, 215-561-6100/ CO: The Weightman Group; Scott Paper Company ST: Pennsylvania IN: ADV PAP SU:


LJ-KA -- PH007 -- 9127 03/18/92 10:01 EST
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Publication:PR Newswire
Date:Mar 18, 1992
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