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VALUE MERCHANTS ANNOUNCES LISTING ON NEW YORK STOCK EXCHANGE

 VALUE MERCHANTS ANNOUNCES LISTING ON NEW YORK STOCK EXCHANGE
 MILWAUKEE, Feb. 5 /PRNewswire/ -- Value Merchants, Inc. (NASDAQ: VLMR), a national retailer with 318 closeout toy and variety merchandise stores and the nation's largest wholesaler of closeout toy merchandise, has applied for listing on the New York Stock Exchange and expects to begin trading its stock under the symbol VMI on Feb. 13, 1992. The company's stock currently is listed on the NASDAQ National Market.
 "We believe there are benefits to our shareholders from our listing on the New York Stock Exchange," Steven J. Appel, president stated. "These include increased market stability, the access to broader foreign and institutional markets and the lower trading costs which will result from listing on the New York Stock Exchange," he said.
 Value Merchants recently reported a 67.5 percent sales increase for fiscal 1991 over a year ago with sales of $235.2 million compared to $140.4 million a year ago.
 "This past year, we increased our store locations by 117 stores completing 1991 with 318 stores compared with 201 stores operating at the beginning of the year," Appel said. "Our plan is to add another 225 stores this year which will bring the total to 543 stores operating by Christmas."
 -0- 2/5/92
 /CONTACT: Gary Kastel of Value Merchants, Inc., 414-274-2976/
 (VLMR) CO: Value Merchants Inc. ST: Wisconsin IN: REA SU:


CG -- CL014 -- 7423 02/05/92 18:00 EST
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Publication:PR Newswire
Date:Feb 5, 1992
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