Printer Friendly

United Kingdom : WallJAM: novel rebound ball game spurs youngsters to get active.

Starring role on TV football show for Hertfordshire firm's interactive sports technology, developed with funding from Innovate UK.A novel interactive rebound wall for ball games has made its debut on BT Sport s Football Tonight show.Former England star Michael Owen was the first to test his talents against a wall designed especially for the show by WallJAM. Stevenage-based entrepreneur Tim Worboys developed the technology with support from Innovate UK.

WallJAM s array of impact sensors measure accuracy, speed and power in striking the ball against targets, all timed against the clock. Watch a video demonstration here.Tim wants to encourage more young people to take up active sport. He first approached Innovate UK in 2012, inspired by an idea that he could reinvent in digital form what children had been doing for decades to improve their hand-eye-foot coordination hitting a ball against a wall.

Funding for prototype development

Innovate UK provided support through Smart awards totalling Au75,000 for proof-of-market and prototype development. Tim explained:That help from Innovate UK has allowed me to get where I am today. We re getting close to a realistic market launch. The clever bit is how we get the sensors to interact with all the associated hardware.

WallJAM is modular and scalable and comes in a range of sizes, suited to both the indoor and outdoor use. It s ideal for multiplayer activity too.The core market initially is the leisure and sports sector. With economies of scale, there should be opportunities in the school and education market too.The business has benefited from two rounds of equity funding, including Au100,000 raised on CrowdCube in April 2015.

[c] 2015 Al Bawaba (Albawaba.com) Provided by SyndiGate Media Inc. ( Syndigate.info ).

COPYRIGHT 2015 SyndiGate Media Inc.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2015 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:Mena Report
Date:Oct 28, 2015
Words:290
Previous Article:United Kingdom : CMA provisionally clears BT/EE merger.
Next Article:United Kingdom : CMA to review Rough gas storage undertakings.

Terms of use | Copyright © 2017 Farlex, Inc. | Feedback | For webmasters