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USA TODAY SKY RADIO TO PROVIDE LIVE NEWS AND SPORTS PROGRAMMING TO NORTHWEST AIRLINES

 WASHINGTON, April 26 /PRNewswire/ -- USA TODAY Sky Radio announced it has signed an agreement with Northwest Airlines to provide Northwest's passengers with live news and sports programming.
 Beginning this summer, USA TODAY Sky Radio will be installed on Northwest's entire B-757 and A320 fleets, providing live, around-the- clock news, destination city weather, business updates, sports scores, and play-by-play sports coverage. Other select Northwest fleets will be equipped in 1994.
 "This long-term agreement continues Sky Radio's commitment to the airline passenger and brings us an affiliation with one of the USA's top customer-oriented businesses, Northwest Airlines," said William O. Hider, president of USA TODAY Sky Radio. "We look forward to providing Northwest's passengers with our unique live news and live sports programming."
 "Our partnership with USA TODAY Sky Radio furthers our goal of making Northwest the airline people prefer to fly. Sky Radio's live news and sports gives our passengers another great reason to choose Northwest when they fly," said Chris Clouser, senior vice-president of corporate communications and advertising, Northwest Airlines. "Our customers will enjoy the up-to-date news and information programming."
 This announcement follows on the heels of the 200th commercial aircraft installation of Sky Radio. Headquartered in Arlington, Va., USA TODAY Sky Radio is the world's first live, satellite-delivered, in- flight passenger information service.
 USA TODAY, Gannett Co., Inc.'s (NYSE: GCI) flagship newspaper founded in 1982, is the USA's only national, daily, general-interest newspaper. Printed at 32 locations across the country, USA TODAY is available nationwide. USA TODAY's International Edition, printed in Europe and Asia, is available worldwide.
 -0- 4/26/93
 /NOTE: Sky Radio is a service mark./
 /CONTACT: Steven Anderson, manager of media relations, USA TODAY, 703-276-5872 or, after hours, 703-771-8042/
 (GCI)


CO: USA TODAY; Northwest Airlines ST: District of Columbia IN: PUB AIR SU: PDT

IH-DC -- DC008 -- 0549 04/26/93 10:18 EDT
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Copyright 1993 Gale, Cengage Learning. All rights reserved.

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Date:Apr 26, 1993
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