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UPDATE: SNS FaceKoo Overtakes MySpace China in Page Views for First Time in Exploding Chinese Internet Youth Market.

BEIJING, Nov. 26 /PRNewswire/ -- Upstart Chinese-language social networking site FaceKoo ( surpassed MySpace China in page views for the first time, according to Alexa rankings on November 18, 2008. FaceKoo is also leading other Gen Y competitors in China's massive, rapidly growing Internet market, now estimated to be 263 million users.

After a successful beta soft launch in March 2008, FaceKoo is today approaching 200,000 registered users while MySpace China is aiming to reach 10 million users by end of 2008. What the new Alexa numbers show, however, is that there are more young people actively using FaceKoo compared to MySpace's huge user base. FaceKoo has achieved this early success with virtually no advertising or marketing, relying instead on strategic partnerships, unique applications and word of mouth.

The numbers also reveal that FaceKoo's daily ranking is now ahead of 360quan -- a major rival that has spent more than $20 million USD on marketing in the last two years. Also, FaceKoo's page views have exceeded Cyworld China (number one site in Korea), and iPart China (number one site in Taiwan). Both companies are spending heavily on marketing in China every month.

FaceKoo was created by co-founders Calvin Pak, CEO, David Yan, CTO, and Sheryl Liu, CMO -- all U.S.-educated Chinese Americans with extensive business track records in Silicon Valley. Its name derived from the words "face" and "cool," FaceKoo offers a new way of meeting friends via a proprietary face-recognition system.

TechWeb SNS Report recently named FaceKoo one of two major players in the Generation Y market and Introns' latest report ranks FaceKoo 10th in the General Community Website category over all. Additionally, China Internet Weekly awarded FaceKoo its "Top 100 Chinese Commercial Website Award."

FaceKoo is already monetizing through four proven revenue sources in China: online games and digital goods, mobile services and digital content, online advertisements and e-commerce.


FaceKoo is a creation of FaceKoo, Inc., a privately held company based in Beijing and registered in the Cayman Islands. It is the leading next generation social networking site (SNS) created specifically for the Chinese-language market.

CONTACT: Scott Busby of The Busby Group, +1-310-475-2914,, for FaceKoo

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Publication:PR Newswire
Date:Nov 26, 2008
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