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UNITED AIRLINES AND IBERIA AIRLINES ANNOUNCE MARKETING AGREEMENT

 CHICAGO, April 18 /PRNewswire/ -- United Airlines and Iberia Airlines of Spain have concluded an initial marketing agreement to coordinate schedules and engage in cooperative promotional and marketing activities.
 The two airlines also have agreed to a memorandum of intent to develop a more comprehensive marketing agreement that will include code-sharing and other cooperative efforts.
 "We welcome this agreement with Iberia Airlines, which is aimed at improving customer service and convenience between Spain, the United States and Latin America," said United Airlines Chairman and Chief Executive Officer Stephen M. Wolf. "We also look forward to exploring new, cooperative ventures with Iberia that will help to strengthen both airlines' international route systems."
 "We believe this agreement is very important for the benefit of the public traveling over the Atlantic," said Iberia Airlines of Spain Chief Executive Officer Juan Saez. "United and Iberia together will offer a high quality service in an expanded network, becoming very strong participants in the Spain/North America and Spain/Latin America marketplaces."
 As one of the largest international carriers in the world, United will operate about 200 weekly flights with more than 30,000 seats from the United States to Central and South America as of June of this year.
 United provides scheduled service to Latin America from its principal gateway, Miami, as well as from New York (Kennedy) and Los Angeles. The carrier serves Mexico City from seven U.S. gateways. In addition, United operates daily round-trip service between Madrid and Washington, D.C.'s Dulles International Airport.
 Iberia and its partner companies, Aerolineas Argentinas, LADECO and VIASA, form the largest group of airlines in the Latin America-Europe market and are a major competitor in the international traffic between North and South America.
 Iberia serves Los Angeles, Miami, New York (Kennedy) and San Juan, Puerto Rico from Madrid and offers direct flights from Europe to 21 Latin American destinations.
 The combination of the two carriers' route systems offers the prospect of seamless connections and a substantially improved product for passengers traveling between Spain and a large number of U.S. and Latin American destinations.
 -0- 4/18/94
 /CONTACT: UAL Corporate Communications: John Kiker, 708-952-4162, or Joe Hopkins, 708-952-5770, or Tony Molinaro, 708-952-4971, or Night, 708-952-4088; or Investor Relations Contact: Pamela Hanlon, 708-952-7501/
 (UAL)


CO: United Airlines; Iberia Airlines ST: Illinois IN: AIR SU:

TW -- NY059 -- 8781 04/18/94 11:31 EDT
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Publication:PR Newswire
Date:Apr 18, 1994
Words:397
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