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Travelers find growing selection at drug stores.

NEW YORK -- With the number of airplane passengers reaching 637 million last year, the travel product category is gaining prominence at drug chains.

Sales of travel accessories, samplers, in-flight convenience and audio products continue to rise. At the same time, extra fees for suitcases have led to more carry-ons and a need for more compact travel accessories.

This has created an opportunity for niche products, say retailers.

"Consumers will jump at the chance to get something that will expedite security clearance at airports," says one chain drug category manager.

Among such product are new Go Gear squeezable airline carry-on-approved liquid travel tubes. The affordable, efficient tubes, from Cool Gear International Inc., are made of squeezable BPA-free silicone material and feature easy-to-fill wide mouth bottle openings for simple liquid transferring and dispensing.

They come in 1.25-, 2- and 3-ounce sizes, meeting airline-approved guidelines for the size of carry-on liquids. They are available in several colors, including turquoise, green and magenta, and come with write-on sticker labels for easily identifying contents. The tubes are dishwasher safe and can be boiled for easy cleaning.

The tubes don't have to be for airplane travels; they save space in a purse or overnight bag for nearby destinations, notes Cool Gear executive vice president Hank Roth.

Go Gear is available at CVS/ pharmacy and Walmart. Prices range from $2.97 for individual tubes to $8 to $10 for three-packs.

Also new from Cool Gear is a new version of its pure squeeze filtration bottle, which will be in stores this spring and promises the same high-quality performance as the original, but is made out of BPA-free, squeezable plastic.

"You can also substitute the filter with our patented, nontoxic freezer stick to keep drinks cooler for longer," remarks Roth.

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Title Annotation:HOUSEWARES
Publication:Chain Drug Review
Date:Mar 12, 2012
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