Top tips for selling your home this spring.
WITH spring fast approaching Adam Day from Hatched.co.uk looks at the key decisions and considerations vendors will need to be aware of.
"Use February and March as a test of your property's marketing and price. Spring is a popular time to list a property but buyers are on the lookout from now so if you're thinking about listing your home it's best to beat the curve and have your property on the market as soon as possible. Whilst there may be less buyers than later in the spring, this time of year does mean you can afford for an extent of trial and error to make sure a property is priced right before the main thrust of new buyers enter the market.
"If there's no interest in a home in the next four weeks then it's unlikely there will be any in the spring either. The first consideration should be coverage - is the property being put in front of as many eye balls as possible? Following this we would recommend vendors look at the property's presentation in the way that it is being advertised - is there a floorplan and plenty of good photos? If everything is in order with these first two considerations then we would recommend taking a closer look at the price and how that fits within the market for similar properties in the immediate area.
"Be proactive when pricing a property, look at properties within 1/4 of a mile of yours and be superobjective about how your property compares. Yours doesn't necessarily have to be the cheapest, but has to offer the best value for money in comparison to other properties on sale around you.
"Maximum information is crucial when listing your home. The notion of giving less information to encourage more phone calls is just not true anymore, people are hungry for information accessible from their computer or smartphone before booking a viewing.
"Photos in particular are key so we would always recommend a dozen upwards. As a guide, for a three-bed house, around 15-20 is the ideal amount. Bins and clutter should be removed from interior shots. If your drive is big enough for two or more cars leave a single car on the drive as it gives perspective as to the size of the parking space it offers. For a drive that only accommodates one car, then we'd recommend that car is removed for the photography. Floorplans are also an absolute must and buyers expect to see floorplans on all listings now, a property without a floorplan can lead to a lower number of enquiries.
"Rightmove and Zoopla remain central to successfully securing interest. Rightmove continues to be the clear number one when it comes to property portal with 127m and 8.4m visits in January respectively. Interestingly Zoopla claim that around 32 per cent of its visitors do not visit any other site when they are searching for property making Zoopla the 'must' second property portal to be on.
"Featured property adverts on the big portals such as Rightmove and Zoopla can make a big difference and our experience is that they really do impact with an enhanced number of 'clicks' in comparison with standard listings.
The result of the featured property adverts is often more viewings and a sense of urgency from those interested in the property in the knowledge that the property is top of searches for other buyers in the area, often leading to a higher price being achieved.
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|Publication:||Liverpool Echo (Liverpool, England)|
|Date:||Feb 20, 2016|
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