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TodaysMama.com Serves as Hot Spot for 21st Century Mamas.

SALT LAKE CITY -- TodaysMama.com, a website created for the 21st century mama, launched today as a one-stop site for inspiration, shopping and networking. The website, a free resource, offers women everywhere a place to connect with themselves and other "mamas."

TodaysMama.com features numerous sections dedicated to the evolution of mamas as well as an online directory of mama-owned businesses. Monthly columnists include national bestseller Muffy Mead-Ferro, whose book has been featured on Oprah, and Emily Falconbridge, an author and highly sought-after freestyle scrapbooker. All guest columnists are mothers.

"As a mother I want to connect with other women who understand my aspirations and challenges," said Rachael Herrscher, co-founder of TodaysMama.com. "The role of mothers is evolving, and today they are everything from CEO's and attorneys to freelancers and business owners. We created the website as a place where mothers from all walks of life could come and share their dreams, support one another and be inspired by each other."

A quick glance at what visitors will experience on todaysmama.com:

--Made by Mama's

Online shopping for unique gifts and products are featured at this made-by-mama marketplace. This section has a fabulous array of products -- from intricate needlework to bodacious beads.

--Mama Pages

This online directory will allow visitors to support their local Mama by finding and using Mama-owned businesses. This section allows visitors to browse businesses by category. Services range from landscaping to a loan officer, and delivers service and satisfaction from one Mama to another.

--Dream Big

Where Mamas can share aspirations -- and find inspiration. The first step to making a dream come true is to tell someone about it. Mamas will have the opportunity to shout out goals and tout the ones that they've all ready completed.

--Expand Your Perspective

Monthly columns and information from master Mamas of organization, life balance, and more.

About TodaysMama.com

TodaysMama, LLC, headquartered in Salt Lake City, is a website dedicated to the 21st century mama. Its monthly featured columnists and mama marketplace are just a few examples of what a mama can experience on the site. Founders Rachael Herrscher and Stephanie Peterson are also the founders of The Mama's Handbooks, resource guides for mothers and families on activities and hot spots in a given area. The Utah Mama's Handbook launched in October 2004 and quickly grew to a best seller within months. Mama Books launched four other books in fall of 2005 - Seattle, Phoenix, Las Vegas, and Houston. For more information please visit www.todaysmama.com.
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Publication:Business Wire
Date:May 16, 2006
Words:418
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