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This is your L!VE.

L!VE TV has got even more to celebrate this week - the fun-packed channel is the new number one cable station, according to the latest audience research.

L!VE's audience has doubled in the last year to nearly four million adults and more people are watching the channel than ever before.

The channel's winning formula of fun, entertainment and news includes shows such as Fate & Fortune, The Fashion Show and The Sex Show. Cheeky late-night Topless Darts has guaranteed the channel is way out in front while The Weather in Norwegian brings a ray of sunshine to viewers up and down the country.

Tune in today to find out why L!VE TV is such a turn-on for viewers. L!VE has been on air for two years and has never been far from the headlines.

June 12, 1995: L!VE TV, Britain's first national L!VE cable-exclusive channel goes live to 90 per cent of the UK's 860,000 cabled customers.

October 1995: L!VE TV wins exclusive UK rights to televise the Rugby League World Cup.

November 1995: Britain's Birmingham L!VE was launched - L!VE's first local city station.

December 1995: Westminster L!VE launches covering news, entertainment and sporting events in the heart of London.

January 1996: L!VE TV makes the front page of the Wall Street Journal when Topless Darts hits the screen for the first time.

January 1996: News Bunny joins L!VE TV's team.

March 1996: L!VE TV hits back at pay-per-view TV by staging a reconstruction of the Bruno v Tyson fight using lookalike boxers.

March 1996: The Queen complains about an ad for L!VE TV's Fate & Fortune show which features Charles and Di's famous balcony kiss - with Gazza standing in for Prince Charles.

April 1996: L!VE TV introduces weather in Norwegian - with English subtitles.

June 1996: Cable subscriptions almost double since L!VE went on air a year ago - 1.416 million household are now connected to cable.

September 1996: L!VE TV shows Newcastle United's UEFA cup second leg game against Halstads after the BBC decide not to show it.

October 1996: Liverpool L!VE launches with exclusive coverage of Liverpool's second round European Cup Winner's Cup tie against Swiss team Sion.

December 1996: Merseyside viewers vote Liverpool L!VE their favourite local cable TV station.

January 1997: Edinburgh L!VE launches.

May 1997: Manchester L!VE launches.

June 1997: 1.82 million households are now connected to cable - that means more than four million viewers can enjoy L!VE TV.

June 1997: L!VE TV becomes first broadcaster ever to back a football team in historic sponsorship deal with Millwall FC.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997 Gale, Cengage Learning. All rights reserved.

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Title Annotation:LIVE TV
Publication:The Mirror (London, England)
Date:Jun 12, 1997
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