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The top spot for babies.

A TEESSIDE Hospital has achieved recognition for its baby friendly services.

The maternity unit at the James Cook University Hospital has been commended for the high standard of care it offers to breastfeeding mothers and new born babies.

This is the third time that the Middlesbrough hospital has been awarded the UNICEF UK Baby Friendly Hospital award - along with 53 other maternity units across the UK.

Midwife consultant Anne Holt said: "We are delighted that the maternity service at James Cook has been recognised by UNICEF by being re-accredited with the full award again.

"It's a fantastic achievement and one everyone involved should take credit for. We are committed to providing the highest standard of care and support for mothers and their babies and the award demonstrates this."

The Baby Friendly Initiative works with the health-care system to ensure a high standard of care for pregnant women and breastfeeding mothers and babies.

To gain the award, hospitals must show they have implemented all ten steps to successful breastfeeding and practice in line with the international code of marketing of breast milk substitutes.
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Publication:Evening Gazette (Middlesbrough, England)
Date:Aug 2, 2008
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