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The lunch crowd.

KARK's lunch broadcast produced the station's only win in February, earning a 7 rating and 24 share in the market. Coming in second was KTHV with a 4 rating and 14 share, followed by KATV's 3 rating and 11 share. KARK does not subscribe to the Nielsen ratings and could not comment directly on numbers.

"Our noon broadcast has been popular for many years," said Gayle Kiger, vice president and general manager. "That is partly due to a good team producing that newscast and because we keep it fresh."
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Title Annotation:Outtakes: An Inside Look Into Arkansas Media
Author:Hengel, Mark
Publication:Arkansas Business
Article Type:Brief article
Date:Mar 31, 2008
Previous Article:Early and late.
Next Article:Dinner and two newscasts.

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