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The WB Network Brings Down the House with Nation's Hottest Hip-Hop Performers!; ``The JammX Kids All Star Dance Special''.

BURBANK, Calif. -- Warner Bros. Worldwide Television:

--Superstar Queen Latifah, NBA All Star Shaquille O'Neal and uber-music Producer Randy Jackson with Recording Sensations JoJo, Rihanna & Natasha Bedingfield

--Pump-Up Prime Time on The WB Network Sunday, March 12 and March 19 at 7 pm

--Encores on Kids' WB! Saturday, March 18 and March 25 at 11 am

America's hottest hip-hop performers The JammX Kids are set to ignite The WB Network prime time with an array of celebrity guest stars in "The JammX Kids All Star Dance Special," bringing down the house two consecutive Sundays, March 12 and March 19 from 7 pm - 8 pm, with encores on Kids' WB! Saturdays, March 18 and March 25 at 11 am. Unveiling grooving dance moves in their first-ever prime time performance, The JammX Kids -- nine kid wonders of the hip-hop world aged 10-17 -- join a bodacious bevy of celebrity talent, including superstar Queen Latifah, NBA All Star Shaquille O'Neal, uber-music producer Randy Jackson, along with recording sensations JoJo ("Leave, Get Out"), Rihanna ("Hey Mr. D.J.," "S.O.S.") and Natasha Bedingfield ("Unwritten"), as they get children everywhere up off the couch and onto their feet movin', groovin' and dancin' toward a healthier, more physically active lifestyle.

Promising the latest poppin'-lockin'-rockin' dances designed to spur kids on to better health and physical fitness, "The JammX Kids All Star Dance Special" presents a one-of-a-kind opportunity for kids to learn their favorite moves while getting active through engaging family entertainment. The heart-pumping, foot-stomping interactive specials will also feature The JammX Kids performing their crowd-pleasing hits before a live audience and premiere the electrifying music video from their new single "Keep U Dancin.'"

"The JammX Kids All Star Dance Special" premieres Sunday, March 12 from 7-8 pm, and encores on Kids' WB! Saturday, March 18 from 11 am - 12 pm. Fans can jam once more as "The Second JammX Kids All Star Dance Special" debuts Sunday, March 19 from 7-8 pm, with encores on Kids' WB! Saturday, March 25 from 11 am - 12 pm. The JammX Kids' specials are produced by Bob Bain productions.

In conjunction with the two one-hour specials airing on The WB Network and Kids' WB!, Warner Home Video releases the highly anticipated DVD "JammX Kids: Can't Dance Don't Want To," executive produced by the legendary Merv Adelson ("Dallas," "The Waltons," "Falcon's Crest," "Full House"). Available in Wal-Mart on March 21, 2006, the DVD guest-stars Shaquille O'Neal and features three original songs produced by Randy Jackson. Chocked-full of more than 80 minutes of JammX fun, the DVD is perfect for kids of all ages and from all backgrounds. In addition to the Kids' first adventure as heroes who rescue a kid who just can't dance there are exciting special features including some of the hottest hip-hop dance instruction around, an introduction by Randy Jackson, "JammX Jams with Shaq," "JammX Kids Tell All," a behind-the-scenes interview with Shaq and Randy, lunchroom dance battles, and a 1ive charity performance by the JammX Kids. The Kids' out-of-this-world adventures are directed by Kevin Tancharoen, who burst onto the scene as director and choreographer of Britney Spears' "Onyx Hotel Tour."

Created and executive produced by Merv Adelson, The JammX Kids were chosen from a nationwide search for kids who sing, dance and act and have the energy to bring their audience along with them on their dancing adventures. The JammX Kids are produced by Lightforce Entertainment, with Andy Adelson as consulting producer.

A leader in kids' television, Kids' WB! continues to reinforce itself as a unique destination for kids. Home of such cornerstone hits as blockbuster "Pokemon," white-hot "Yu-Gi-Oh!," Emmy Award-winning series "Xiaolin Showdown" and "The Batman," culturally diverse series "Jackie Chan Adventures" and "Mucha Lucha! Gigante" and breakout hits "Loonatics Unleashed" and "Johnny Test," among many other favorites, kids can find more on Kids' WB!'s web site at

With operations in 90 international territories, Warner Home Video, a Warner Bros. Entertainment Company, commands the largest distribution infrastructure in the global video marketplace. Warner Home Video's film library is the largest of any studio, offering top quality new and vintage titles from the repertoires of Warner Bros. Pictures, Turner Entertainment, Castle Rock Entertainment, HBO Home Video and New Line Home Entertainment.

Founded by Merv Adelson (Co-Founder and Chairman & CEO of Lorimar Telepictures Corporation), Lightforce Entertainment is the parent company for The JammX Kids brand. The JammX Kids is a group of multi-cultural hip-hop performers who range in age from 10-17 to motivate their peers to get off the couch and get active, while building up their self-esteem through original music and dance.
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Publication:Business Wire
Date:Mar 7, 2006
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