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The Shower Clean Suit.

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The world's first merino wool non-iron suit that can be rinsed under a normal shower stream has been created in collaboration between The Australian Wool Innovation (AWI), The Woolmark Company (TWC) and pioneering Japanese suit retailer Konaka & Co (who have 30 outlets in Tokyo). Designed by Japanese designer Kansai Yamamoto and British designer John Pearse, The Shower Clean Suit is futuristic in its remarkable capacity to remove dirt and stains without using detergent yet keep its shape. The lightweight fabric is ideal for warmer weather satisfying the needs of businesspeople. From RRP US$500 find out more on www.merinoinnovation.com

Esther Cvejic is well known in fashion and entertainment circles. Email stories to: esther@marketlinkaustralia.com.au or post to PO Box 170, Glen Iris, Victoria 3146.
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Title Annotation:fashion, lifestyle and entertainment
Author:Cvejic, Esther
Publication:Business Asia
Date:Aug 1, 2008
Words:130
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