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Articles from The Newsletter on Newsletters (September 17, 2004)

1-14 out of 14 article(s)
Title Author Type Words
'E-mail' or 'email'--and the big picture. 147
Ancillary services. 162
Congratulations to. 125
Denny Hatch, "The Marlon Brando of Marketing," says direct mail is coming back. 572
Ed Coburn echoes Denny Hatch's prediction. 153
How much is testing really worth? Goss, Fred 834
Newsletter publishers pay recent graduates higher than national average. 477
PaperClip Communications acquires The Federal News Services. 187
PBI Media is now Access Intelligence. 320
Phillips International sells off Phillips Health to two private equity investment firms. 389
Seminar. 294
Steve Klinghoffer's custom newsletters in "very favorable growth cycle". Goss, Fred 638
Strafford Publications launches Insurance Litigation & Law Week. 100
The New Yorker offers excellent example of end-of-renewal series letter. 230

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