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The Fogelman Executive Center.

Participants from as far away as Hong Kong, Canada, and Puerto Rico attend seminars at the Fogelman Executive Center, Memphis State's residential conference center. Big and small businesses look to the center for seminars, conferences, symposiums, and meetings.

Local, regional, and national companies seek out supervisory seminars, training in communication, cultural diversity, finance and accounting at this four-story complex. For example, CPAs and tax attorneys look to the Center for the latest information on both federal and state tax issues, while nursing educators from across the country and Canada come here every year to update their training skills.

The Center contains 13 meeting rooms--including a 400-seat auditorium and a computer training room with 16 IBM-compatible computers. Permanent walls prevent noise bleedover between rooms. In addition to meeting rooms, the Center's third floor features a 116-person capacity restaurant, while the fourth floor offers 51 executive hotel rooms and 3 suites for overnight guests.

A number of Mid-South companies such as Federal Express, Peat Marwick Main, and Malone and Hyde look to the Fogelman's staff to provide meeting planning, strategic planning sessions, and major product or service introductions. These and other companies can also take advantage of the Center's satellite downlink for broadcasting teleconference activities.

The faculty of the Fogelman College of Business and Economics present many of the seminars. For example, Dr. Pat Schul teaches the nationally-recognized seminar "Negotiate to Win." Professors Craig Langstraat, John Malloy, and Bob Sweeney, all of whom are CPAs, teach seminars on taxes and finance.

The Center's staff also provides customized training programs for business. Last year, Collins and Aitkman sent its Kinney Floor Coverings sales staff through a specially-designed course in professional sales training led by Dr. Schul; Dr. Tom Ingram, holder of the only chair of excellence in marketing in the country; and Dr. George Lucas, interim chairman of MSU's marketing department. restaurant, while the fourth floor offers 51 executive hotel rooms and 3 suites for overnight guests.

A number of Mid-South companies such as Federal Express, Peat Marwick Main, and Malone and Hyde look to the Fogelman's staff to provide meeting planning, strategic planning sessions, and major product or service introductions. These and other companies can also take advantage of the Center's satellite downlink for broadcasting teleconference activities.

The faculty of the Fogelman College of Business and Economics present many of the seminars. For example, Dr. Pat Schul teaches the nationally-recognized seminar "Negotiate to Win." Professors Craig Langstraat, John Malloy, and Bob Sweeney, all of whom are CPAs, teach seminars on taxes and finance.

The Center's staff also provides customized training programs for business. last year, Collins and Aitkman sent its Kinney Floor Coverings sales staff through a specially-designed course in professional sales training led by Dr. Schul; Dr. Tom Ingram, holder of the only chair of excellence in marketing in the country; and Dr. George Lucas, interim chairman of MSU's marketing department.

The Versatile Fogelman Executive Center

Midas Rex, amanufacturer of fine surgical drills, turned the third floor of the Fogelman Executive Center into twenty-five miniature operating theaters. Animal bones were delivered by Federal Express at 5:00 a.m. each morning for the surgeons to practice on. One morning, an instructor grabbed a staff member at 7:00 a.m. demanding two dozen raw eggs. The staff member didn't ask questions, but simply ran to the nearest supermarket and delivered the eggs before the start of class. It turned out that the surgeons spent the day peeling away the shells of the raw eggs while leaving the yolk intact and unbroken.
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Copyright 1991 Gale, Cengage Learning. All rights reserved.

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Title Annotation:The Fogelman College of Business and Economics; includes related article
Publication:Business Perspectives
Date:Sep 22, 1991
Words:590
Previous Article:Researching economic and labor market issues, trends, and developments.
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