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The Classica Group Successfully Tests Its Technology for Extending the Shelf Life of Packaged Fresh Breakfast Foods.

Business Editors

SAYREVILLE, N.J.--(BUSINESS WIRE)--Aug. 25, 2003

The Classica Group, Inc. (Nasdaq: TCGI) announced today that its Classica Microwave Technologies, Inc. subsidiary ("CMT") has successfully demonstrated in its new Sayreville, New Jersey laboratory the effectiveness of its microwave pasteurization technology for extending the shelf life of packaged fresh Waffles at room temperature and of packaged French Toast at refrigerated temperatures.

The application of CMT's technology to pasteurize freshly made packaged breakfast foods will enable leading United States manufacturers to extend their shelf life up to six times longer than their current shelf life without the use of any chemical preservatives. Ready to heat and serve breakfast foods have become a substantial part of the over 3 billion dollar breakfast foods category.

"Based upon our technology's success in numerous commercial installations in Europe in providing extended shelf life (ESL) for refrigerated and non refrigerated food products, through rapid microwave pasteurization, we are now able to introduce United States manufacturers of breakfast food products to the technical advantages and financial benefits of our technology," said Scott G. Halperin, Classica's Chairman and Chief Executive Officer. "The consumer will be getting a safer food product and the manufacturer will benefit from reduced product returns, enhanced brand positioning in the marketplace and a wider distribution range as the result of the extended shelf life," he added.

CMT's continuous microwave pasteurizer will be presented for the first time to US food industry executives at the coming Worldwide Food Expo in Chicago, IL. "We will demonstrate the advantages and financial benefits of microwave pasteurization at the most prestigious food processing equipment trade fair in North America," stated Joseph Riemer, PhD, CMT's President. "This presentation will enable food manufacturing professionals and other business people from the US and around the world to view and evaluate our proprietary technology, after which they will be invited to schedule their own custom application testing at our laboratory in New Jersey," he added.

In February, the Classica Group, Inc. moved its corporate headquarters to the newly constructed 10,400 square foot facility where they have a 2,500 square foot state-of-the-art testing laboratory. The laboratory is supported by a full commercial kitchen that is used for the preparation of food products for testing in one of the Company's microwave heat processing systems. The laboratory has microwave systems capable of demonstrating pasteurization, sterilization, sanitizing and drying of food products. The process for the pasteurization of Tofu can be successfully demonstrated in this environment.

Except for historical information contained herein, the matters discussed in this news release are forward looking statements that involve risk and uncertainties. The forward-looking statements in this release are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. However, actual results may differ materially due to a variety of factors, including without limitation the presence of competitors with broader product lines and greater financial resources; intellectual property rights and litigation, needs of liquidity; and the other risks detailed from time to time in the company's reports filed with the Securities and Exchange Commission.
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Publication:Business Wire
Geographic Code:1USA
Date:Aug 25, 2003
Words:513
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