Technological Overhaul Makes Christmas More "Spectacular" Than Ever.
The new content for both the projections and the LED wall was created by design studio Obscura Digital, which is behind some of the world's preeminent architectural projections. Additionally, returning this year as designers for several of the show's iconic scenes is Batwin + Robin Productions, Inc., a New York-based multimedia design studio that has re-created and enhanced existing video projection and LED content to utilize Radio City's new projection system.
Technological enhancements in this year's "Christmas Spectacular" include updated graphics in every production number, as well as complete visual transformations of scenes from "The Twelve Days of Christmas," "Here Comes Santa Claus," and "Snow" to the orchestra's prelude, the finale, and the curtain call.
All eight of the venue's iconic proscenium arches will have imagery projected onto them using the most advanced 14K digital mapping technology available. The extension of the digital mapping, which previously covered four arches, will immerse the entire audience in the action. Additionally, the LED wall that serves as the backdrop for "The Christmas Spectacular" has been upgraded and now is one of the largest 8K resolution LED screens in the world.
"Fans will be awed by the updated technology," says Larry Sedwick, senior vice president of production at The Madison Square Garden Company, New York. "We've expanded upon the existing projections to create a wholly immersive experience for our fans--from the first row to the third mezzanine."
Adds Matty Dowlen, chief of production at Obscura Digital: "As content creators, we've had the privilege of working on many large-scale architectural projections, from the Vatican to the Empire State Building to the Sydney Opera House. We're honored to now work on something as iconic and beloved as "The Christmas Spectacular Starring the Radio City Rockettes.'"
Obscura Digital is a San Francisco, Calif.-based creative studio whose goal is to create one-of-a-kind immersive multimedia experiences that reinvent physical space and inspire audiences. It provides technological development and content creation to develop light- and video-based augmented architectural integrations, large-scale projection mapping, and interactive media interfaces.
Multimedia design studio Batwin + Robin has designed for "The Christmas Spectacular" for more than 15 years, creating 3D backgrounds and video EFX for Radio City's LED wall, as well as introducing digital projection mapping on the proscenium arches for "Sleigh Ride," "New York at Christmas," "Rag Dolls," and "Living Nativity," as well as the North Pole scene.
In addition to its work on "The Christmas Spectacular," the studio has designed 3D mapped projections for the NHLs New York Rangers and NBA's N.Y. Knickerbockers at Madison Square Garden; created numerous media experiences and interactives for live events, museums, and culture centers, including the American Museum of Natural History; and designed projections for more than 25 Broadway and Off-Broadway productions.
"The Christmas Spectacular Starring the Radio City Rockettes" runs through Jan. 1, 2018 at Radio City Music Hall, New York.
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|Title Annotation:||ENTERTAINMENT; "The Christmas Spectacular Starring the Radio City Rockettes" concert|
|Publication:||USA Today (Magazine)|
|Date:||Dec 1, 2017|
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