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Tad Segal is a new senior vice president at Widmeyer Communications.

Tad Segal is a new senior vice president at Widmeyer Communications. Segal once served as communications director for former Sen. Alan Simpson, R-Wyo., and as press secretary for former Rep. Craig Thomas, R-Wyo. Segal first worked for Widmeyer in 1997. After leaving Widmeyer, he worked at UPS and Venn Strategies and started his own campaign management software firm, Win Strategies.

In his new post, he will work with trade associations to activate grassroots and come up with new media advertising campaigns. He is now working with a coalition of groups that includes the American Chemistry Council and the National Rural Electric Cooperative Association to address their energy and transportation issues.

"I think that being able to take a political campaign approach to problems and to look at it from a political campaign point of view is very important," he said. "Having a rapid response mindset and focusing on results and getting to those results is, I think, the perspective that I have."
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Title Annotation:Who's where in the political world
Publication:Campaigns & Elections
Article Type:Brief article
Geographic Code:1USA
Date:Jan 1, 2008
Words:162
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