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TOYOTA SALES RISE 14.1 PERCENT IN SEPTEMBER; BEST SEPTEMBER FOR TOYOTA AND BEST MONTH EVER FOR LEXUS

 TORRANCE, Calif., Oct. 5 /PRNewswire/ -- Toyota Motor Sales (TMS), U.S.A. Inc., today reported its best-ever sales for the month of September, up 14.1 percent to 94,460.
 "Our dealers report strong sales, particularly in pickup trucks and family cars," said Yale Gieszl, TMS executive vice president. "Both Toyota and Lexus broke records. In addition, we continue to see the positive impact of leasing on the market."
 Calendar year-to-date (CYTD) sales are at 804,564, up 4.4 percent over the same period last year.
 Lexus reported sales of 10,498 cars, up 43.7 percent. This was the first month Lexus broke the 10,000 mark and was its best month ever. Sales were led by the new GS 300 luxury sedan, which sold 3,788 in September. Lexus' CYTD sales are up 8.6 percent to 72,758.
 Total Toyota pickup trucks, including the T100 intermediate-sized pickup, increased 32.9 percent to 20,715. Sales of the Corolla compact four-door sedan and five-door station wagon increased 46.1 percent to 17,786; Camry increased 3.0 percent to 25,787 and Supra increased by 298.2 percent to 454 for the month.
 Sales of the seven-passenger Previa van increased 22.2 percent to 2,789 and the Land Cruiser luxury sport utility vehicle increased 21.1 percent to 787.
 Toyota's North American-built vehicles accounted for 48.2 percent of sales, up from 39.5 last year. CYTD, the percentage of North American- built vehicles is 46.0, up from 40.0 percent in the same period last year.
 U.S.-built Toyota pickups increased 37.1 percent to 10,679. The CYTD increase was 98.0 percent to 82,246.
 North American-built Corollas increased 135.1 percent to 15,070. They increased 12.0 percent CYTD to 122,048.
 The increase for U.S.-built Camry sedans and wagons was 6.8 percent in September to 19,747. CYTD, U.S.-built Camry sales increased 5.1 percent to 165,722.
 Sept. 1-30, 1993 3rd 10-Days 9/21 thru 9/30
 Toyota/Lexus Sales DSR
 1993 1992 Pct Chg
 Total vehicle sales 42,151 35,879 17.5 pct
 Toyota division import
 cars 9,377 11,979 -21.7 pct
 Lexus import cars 5,799 3,639 59.4 pct
 Toyota division
 North American-built
 cars (excludes pickup) 14,295 10,320 38.5 pct
 Total Toyota cars 29,471 25,938 13.6 pct
 Sport utility vehicles 2,114 1,886 12.1 pct
 Small vans 1,294 1,024 26.4 pct
 Pickups 9,272 7,031 31.9 pct
 North American-
 Built Vehicles
 Corolla 6,115 2,471 147.5 pct
 Camry 8,180 7,849 4.2 pct
 Pickup 4,707 3,492 34.8 pct
 Total 19,002 13,812 37.6 pct
 North American vehicles
 percent of total 45.1 pct 38.5 pct
 Selling days 9 9
 Sept. 1-30, 1993 Month-to-Date
 Toyota/Lexus Sales DSR
 1993 1992 Pct Chg
 Total vehicle sales 94,460 82,795 14.1 pct
 Toyota division import
 cars 21,156 28,372 -25.4 pct
 Lexus import cars 10,498 7,304 43.7 pct
 Toyota Division North
 American-built
 cars (excludes pickup) 34,817 24,892 39.9 pct
 Total Toyota cars 66,471 60,568 9.7 pct
 Sport utility vehicles 4,485 4,354 3.0 pct
 Small vans 2,789 2,283 22.2 pct
 Pickups 20,715 15,590 32.9 pct
 North American-
 Built Vehicles
 Corolla 15,070 6,409 135.1 pct
 Camry 19,747 18,483 6.8 pct
 Pickup 10,679 7,789 37.1 pct
 Total 45,496 32,681 39.2 pct
 North American vehicles
 percent of total 48.2 pct 39.5 pct
 Selling days 25 25
 Sept. 1-30, 1993 Calendar-Year-to-Date
 Toyota/Lexus Sales DSR
 1993 1992 Pct Chg
 Total vehicle sales 804,564 773,646 4.4 pct
 Toyota division import
 cars 220,159 241,772 -8.5 pct
 Lexus import cars 72,758 67,259 8.6 pct
 Toyota Division North
 American-built
 cars (excludes pickup) 287,770 267,879 7.9 pct
 Total Toyota cars 580,687 576,910 1.1 pct
 Sport utility vehicles 39,067 34,022 15.3 pct
 Small vans 25,220 31,166 -18.7 pct
 Pickups 159,590 131,548 21.8 pct
 North American
 Built Vehicles
 Corolla 122,048 109,438 12.0 pct
 Camry 165,722 158,441 5.1 pct
 Pickup 82,246 41,727 98.0 pct
 Total 370,016 309,606 20.0 pct
 North American vehicles
 percent of total 46.0 pct 40.0 pct
 Selling days 230 231
 DSR-Daily Selling Rate
 -0- 10/5/93
 /CONTACT: Jim Fewel, 310-618-4649 or John Hanson, 310-618-4718, both of Toyota Motor Sales U.S.A. Inc./


CO: Toyota Motor Sales U.S.A. Inc. ST: California IN: AUT SU: SLS

JB-EH -- LA011 -- 8917 10/05/93 13:59 EDT
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Date:Oct 5, 1993
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