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TOYOTA REPORTS 1991 YEAR-END SALES

 TOYOTA REPORTS 1991 YEAR-END SALES
 TORRANCE, Calif., Jan. 6 /PRNewswire/ -- Toyota Motor Sales (TMS)


U.S.A. Inc. today reported 1991 year-end sales.
 "Stronger than expected December sales pushed total 1991 vehicle sales over the 1 million mark for the second straight year," said Bob McCurry, TMS executive vice president. "With the administration finally talking seriously about tax cuts and the Federal Reserve slashing interest rates, it seems like consumer confidence may be returning."
 Toyota's total U.S. vehicle sales for the 1991 calendar year totaled 1,010,480, down 4.5 percent from the previous year's 1,058,005.
 Toyota Division's total domestic vehicles were off 4.3 percent for 1991, with the Corolla sedan up 4.2 percent.
 Lexus Division reported sales of 71,206, up 12.1 percent over last year, with an 8.4 percent increase for the Lexus ES 250/300. Lexus set an all-time record for the month of December, selling 8,694 cars, up 28.9 percent over December of 1990.
 TOYOTA YEAR-END SALES
 Dec. 1-31, 1991 3rd 10-Days 12/21 thru 12/31
 Toyota-Lexus Sales DSR
 1991 1990 Pct Chg
 Total vehicle sales 47,232 50,866 -7.1 pct
 Toyota import cars 16,107 18,271 -11.8 pct
 Lexus cars 3,958 3,193 24.0 pct
 North American built
 cars (excludes pickup) 14,334 17,070 -16.0 pct
 Total Toyota cars 34,399 38,534 -10.7 pct
 Sport utility vehicles 2,314 2,463 -6.0 pct
 Small vans 2,448 2,077 17.9 pct
 Pickups 8,071 7,792 3.6 pct
 North
 American
 built vehicles
 Corolla 6,139 6,218 -1.3 pct
 Camry 8,195 10,852 -24.5 pct
 Pickup 362 0
 Total 14,696 17,070 -13.9 pct
 Selling days 8 8
 Dec. 1-31, 1991 Month-to-Date
 Toyota/Lexus Sales DSR
 1991 1990 Pct. Change
 Total vehicle sales 88,376 88,618 -0.3 pct
 Toyota import cars 29,107 31,865 -8.7 pct
 Lexus cars 8,694 6,743 28.9 pct
 North American built
 cars (excludes pickup) 26,796 27,968 -4.2 pct
 Total Toyota cars 64,597 66,576 -3.0 pct
 Sport utility vehicles 4,585 4,546 0.9 pct
 Small vans 4,664 3,887 20.0 pct
 Pickups 14,530 13,609 6.8 pct
 North American
 built vehicles
 Corolla 11,247 10,835 3.8 pct
 Camry 15,549 17,133 -9.2 pct
 Pickup 610 0
 Total 27,406 27,968 -2.0 pct
 Selling days 25 25
 Dec. 1-31, 1991 Calendar-Year-to-Date
 Toyota/Lexus Sales DSR
 1991 1990 Pct Chg
 Total vehicle sales 1,010,480 1,058,005 -4.5 pct
 Toyota import cars 338,192 367,134 -7.9 pct
 Lexus cars 71,206 63,534 12.1 pct
 North American built
 cars (excludes pickup) 332,623 348,540 -4.6 pct
 Total Toyota cars 742,021 779,208 -4.8 pct
 Sport utility vehicles 53,388 54,647 -2.3 pct
 Small vans 52,099 42,431 22.8 pct
 Pickups 162,972 181,719 -10.3 pct
 North American
 built vehicles
 Corolla 141,612 135,953 4.2 pct
 Camry 191,011 212,587 -10.1 pct
 Pickup 1,002 0
 Total 333,625 348,540 -4.3 pct
 Selling days 307 307
 DSR-Daily Selling Rate
 -0- 1/6/92
 /CONTACT: Jim Fewel, 310-618-4649, or Joe Tetherow, 310-618-4727, both of Toyota Motor Sales, U.S.A./ CO: Toyota Motor Sales, U.S.A. ST: California IN: AUT SU:


DM-CH -- LA016 -- 6954 01/06/92 13:43 EST
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Date:Jan 6, 1992
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