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 NEW YORK, Sept. 29 /PRNewswire/ -- Tiffany & Co. (NYSE: TIF), the 156-year-old American jeweler of international renown, opens its first store in Greater Miami on Saturday, Oct. 2, in the Bal Harbour Shops in Bal Harbour, Fla. This morning, at a preview founding ceremony marked by trumpet fanfare and a facade adorned in Tiffany blue boxes, Chairman William R. Chaney, Tiffany jewelry designer Paloma Picasso and Bal Harbour Vice President Norman Schnall unveiled the new location, followed by the store's first "Breakfast at Tiffany's." The morning's festivities included the presentation of a mayoral proclamation announcing "Tiffany Day" in Bal Harbour.
 The Tiffany store is comprised of approximately 8,000 square feet. Its design echoes the Art-Deco style of Tiffany's flagship store on Fifth Avenue in New York City, while incoporating elements indigenous to the region. The facade of elegant coral stone is accented with granite and stainless steel, while the store's spacious interior features American cherry wood showcases. Two salons present Tiffany's extensive collections of jewelry, arts of the table and stationery, as well as accessories such as clocks, writing instruments, fragrance and silver fancy goods. The store will offer bridal registry, personal shopping services and corporate division services for business-to-business sales.
 Commenting on Tiffany's opening, Mr. Chaney stated: "We are delighted to establish a retail presence in one of America's most prominent metropolitan markets, and in a shopping environment that features the finest stores in South Florida. We look forward to being an active member of the diverse cultural, business and civic fabric of this dynamic and international community."
 At the founding ceremony guests previewed several special exhibitions, including the store's inaugural windows, designed by Gene Moore, who has created Tiffany's New York windows for nearly 40 years. The windows feature Tiffany's robin's egg blue boxes with Mr. Moore's signature wooden figures and butterflies, juxtaposing wit with sparkling jewels designed by Paloma Picasso, including an unusual necklace mounting a moonstone of over 80 carats. In addition, the festivities included a preview of "Treasures from The Tiffany Permanent Collection," a month-long exhibit of historically significant jewelry and silver designs spanning one-and-a-half centuries of Tiffany achievement. The exhibit, comprised of more than two dozen objects, includes a remarkable Retro-Style suite of aquamarine jewelry in tribute to the area's rich Art-Deco history. The pendant and bracelet with aquamarine gems weighing over 300 carats, circa 1940, exhibits the period's emphasis on large stones set in bold geometric designs. Also on view are several special sporting commissions, including the Vince Lombardi (Super Bowl) Trophy and the World Series Championship rings designed for last year's victor, the Toronto Blue Jays.
 During the ceremony, Mr. Chaney announced Tiffany's support of Fairchild Tropical Garden, the largest tropical botanical garden in the continental United States. In comments during the breakfast, Louis Risi, a member of the board of trustees of the garden, announced Tiffany as among the first members of the garden's newly established corporate sponsorship program. Fairchild will be honored this evening at a cocktail reception held at Tiffany's and hosted by William Chaney, Paloma Picasso and Norman Schnall.
 Throughout its history, Tiffany has been inspired by themes from nature for its designs, those very elements of nature which Fairchild Tropical Garden is committed to preserve and make available for the enrichment of the community. As a gesture to commemorate its opening and to salute its new association with Fairchild, Tiffany has presented the garden with 12 place settings of "American Garden" china and sterling silver flatware, featuring 27 different botanical species native to North America.
 The Tiffany & Co. Bal Harbour store is located at the Bal Harbour Shops, 9700 Collins Ave., telephone number 305-864-1801. The store's hours are 10 a.m. to 6 p.m. Monday, Tuesday, Wednesday, Friday and Saturday. On Thursday, the hours are extended until 8 p.m. and on Sunday, operating hours are noon until 5 p.m.
 Tiffany & Co. (symbol TIF) is the internationally renowned jeweler and specialty retailer whose shares are traded on the New York Stock Exchange. Sales are made through Tiffany & Co. stores and boutiques, and to retailers and distributors, primarily in the United States, the Far East, Europe, Canada and the Middle East. Direct marketing sales are made through Tiffany's corporate and catalog divisions.
 -0- 9/29/93
 /CONTACT: Jim O'Connell of O'Connell & Goldberg, 305-964-9098, or Caroline Dougherty of Tiffany, 212-605-4218/

CO: Tiffany & Co. ST: Florida, New York IN: REA SU: PDT

TW-OS -- NY039 -- 6834 09/29/93 12:53 EDT
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Publication:PR Newswire
Date:Sep 29, 1993

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