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TI EXTENDS ITS LEAD IN WIRELESS CONNECTIVITY.

Texas Instruments Incorporated (TI) (NYSE: TXN) has introduced two ultra-low power, short-range wireless connectivity solutions for consumer medical, mobile accessories, and sports and wellness applications. The CC2540 single-mode Bluetooth[R] low energy system-on-chip and the CC257x ANT network processor can enable target applications to operate on a coin cell for more than a year. As the only supplier of solutions for both sides of Bluetooth low energy (single and dual mode) and ANT links, TI provides customers with fully tested, robust ecosystems for sensor applications and mobile handheld peripherals. To order samples and development kits, see http://www.ti.com/cc2540cc2570-pr.

"By operating on a fraction of the power used by traditional wireless connectivity technologies, engineers can now develop smaller devices with batteries that last for years," said Volker Prueller, marketing manager for TI's Low-Power RF products. "The CC2540 and CC257x, combined with our existing low-power RF, WiLink, BlueLink and MSP430 MCU portfolios, solidify TI's position as the industry leader in complete, highly integrated short-range wireless connectivity solutions that bridge the gap between the mobile and sensor worlds."

CC2540 Bluetooth low energy system-on-chip: features and benefits

One chip device: integrated controller, host and application in 6 mm x 6 mm package reduces physical size and cost.

Flash-based: device firmware can be updated in the field and data can be stored on-chip, increasing flexibility for developers.

Complete solution from TI: low-power RF IC, fully embedded single-mode protocol stack, profile software and applications support.

RF performance: excellent link budget for long range (up to +97 dB) and coexistence with other 2.4-GHz devices.

Interoperability/compatibility: Bluetooth specification version 4.0 compliant with single-mode (CC2540) and dual-mode devices (BlueLink 7.0 Bluetooth/FM single chip solution, WiLink 7.0 WLAN/GPS/Bluetooth/FM single chip solution, and WiLink 6.0 WLAN/Bluetooth/FM single chip solution), allowing full link testing and development.

CC257x ANT network processor: features and benefits Turnkey sensor solution: 2.4-GHz CC257x network processor, MSP430 host microcontroller, software and application support.

Optimized hardware and software: integration of ANT-FS function and AES encryption support reduces components and bill-of-materials (BOM) cost.

RF performance: highest link budget (+95 dB) compared to competitive devices and excellent selectivity for coexistence with other 2.4-GHz devices.

Interoperability/compatibility: TI supports ANT with sensor (CC257x) and mobile devices (WiLink 7.0 and WiLink 6.0 solutions) for a full system solution.

Pricing and availability

The CC2540 Bluetooth low energy SoC is in volume production and available in a QFN-40 package. Pricing starts at $2.95 in quantities of 1,000 units. Start your development today with a $99 development kit (CC2540MINI-DK), which includes a key fob with the CC2540 running the complete Bluetooth low energy demo application.

The CC2570 (single channel) and CC2571 (eight channel) ANT network processors are sampling with lead customers now in QFN-40 packages, with volume production in December 2010. Pricing starts at $2.75 in quantities of 1,000 units.

Find out more about TI's wireless connectivity solutions:

TI's Bluetooth low energy and ANT solutions: www.ti.com/cc2540cc2570-pr.

TI's wireless connectivity solutions: www.ti.com/wireless

TI's wireless connectivity Wiki: www.ti.com/connectivitywiki

TI E2E Low-Power RF community: www.ti.com/lprf-forum.

About Texas Instruments

Texas Instruments (NYSE: TXN) helps customers solve problems and develop new electronics that make the world smarter, healthier, safer, greener and more fun. A global semiconductor company, TI innovates through manufacturing, design and sales operations in more than 30 countries.

For more information, visit http://www.ti.com or call 520/750-2072. >TI SAFERZONE DEBUTS SZ SERIES HIGHLY PORTABLE WI-FI PHONE >TX SAFERZONE, Little Ferry, N.J., an emerging leader in the Wi-Fi phone industry, has announced World's smallest and smartest Wi-Fi phone currently available - the SAFERZONE SZ series . It supports SIP standard and IEEE 802.11 b/g with excellent talk quality. It's the best solution for Home and Enterprises users to experience top quality voice communication service by using WLAN network or Internet access. SAFERZONE's Wi-Fi phone series use optimized Wi-Fi phone chipset and are the smalles t Wi-Fi phone in the market. SAFERZONE's Wi-Fi Phone Series are based on international standards - the wireless AP and SIP System. It supports WEP, Wi-Fi Protected Access (WPA), WPA2 with pre-shared keys (PSKs) and 802.1x to keep the conversation secure. It is fundamentally designed much more cost effectively than D-Link, Netgear, Belkin because it uses specially designed low energy consumption circuits. SZ series will provide 160 hours of stand-by time (3.5 times longer than competitors) and 9 hours of talk time which is about twice longer than competitors. In addition, it is able to standby for a week by recharging once even with its compact size compared to D-link phones. One last key remarkable feature that SZ Series has is that it can cover 306 yards which is not-yet-seen distance coverage. We should keep an eye on SZ Series' revolution steps from now on. "We are proud to offer such a fascinating technology to consumers," said Harry Rhim, CEO and president of SYNET Electronics Inc. "It has user friendly design and UI. Therefore, everybody can figure out how to use them in a minute. Also, its stylish design makes them a winner." SAFERZONE is featuring the highly portable Wi-Fi phone at IT Channel USA Conference 2010 held at Double Tree, Fort Lee, NJ on October 11-13, 2010, organized by SYNET and sponsored by Korea IT Research Institute (KITRI).

About SYNET

SYNET is a New Jersey-based professional sales and marketing firm focused on establishing and promoting strategic partnerships between the North American Market & prospective Korean IT companies and providing them with the fastest gateway to successfully penetrate the North American market.

For more information, visit http://www.synetUSA.com or call 866/877-9638.
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Publication:LAN Product News
Geographic Code:1U2NJ
Date:Nov 1, 2010
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