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THE WILLIAMS COMPANIES TO UNVEIL ELECTRONIC BROKERING SERVICE

 TULSA, Okla., March 17 /PRNewswire/ -- A subsidiary of The Williams Companies Inc. (NYSE: WMB; PSE) on March 21 will unveil a revolutionary national electronic brokering service for cash-market petroleum liquids, The Williams Companies announced today.
 Williams Brokering Services Inc. will demonstrate the service during the National Petroleum Refiners Association convention in San Antonio, Texas.
 The subscription service, called CHALKBOARD, brings the cash market for crude oil, petroleum products and natural gas liquids into the Information Age. CHALKBOARD will connect petroleum-liquids traders via personal computers on a worldwide network.
 CHALKBOARD matches buy and sell positions that traders enter onto the network. Trading parties always own the petroleum liquids posted; CHALKBOARD non-intrusively brokers the sale via a secure, real-time service.
 The CHALKBOARD name refers to the brokerage firms' tradition of posting positions on an in-house chalkboard.
 "This application of technology transforms a personal computer into the most effective, nonintrusive broker a trader will ever encounter," says Phil Wright, president of Williams Brokering Services, another element of Williams' information-based energy business. "CHALKBOARD brings the cash market some of the futures market's best features -- dramatically expanded market coverage and real-time price discovery."
 Buy and sell positions posted on CHALKBOARD are simultaneously viewed by all traders on the network. Security features cloak traders' identities, ensuring confidentiality. CHALKBOARD reveals a trader's identity only to the party who accepts his or her posted position.
 The service's customization features allow traders to tailor their slate of trading partners and credit requirements, so that the service will match only those deals meeting individual specifications.
 The Williams Companies, listed on the New York and Pacific stock exchanges under the symbol WMB, operates 27,000 miles of pipelines that transport natural gas and petroleum products, major natural gas gathering and processing facilities, and a national telecommunications company that specializes in serving other carriers and businesses.
 -0- 3/17/93
 /CONTACT: media, Jim Gipson, 918-588-2111; investors, Linda Lawson, 918-588-2087, both of The Williams Companies/
 (WMB)


CO: The Williams Companies Inc. ST: Oklahoma IN: OIL CPR SU: PDT

TM -- SF007 -- 7055 03/17/93 12:39 EST
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Publication:PR Newswire
Date:Mar 17, 1993
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