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THE RIVAL COMPANY COMPLETES PUBLIC OFFERING OF COMMON STOCK

 KANSAS CITY, Mo., Sept. 28 /PRNewswire/ -- The Rival Company (NASDAQ: RIVL) announced today that is has completed a secondary offering of 2.5 million shares of common stock at $14.25 per share. Rival will receive none of the proceeds from the sale of stock and no new shares were issued in the offering. The Fulcrum partnerships which participated in the 1986 buyout of Rival sold 2,435,000 shares of stock and Jack J. Culberg, the company's chairman of the board of directors sold 65,000 shares. The Underwriters for the public offering were George K. Baum, & Company, 120 West 12th St., Kansas City, MO 64105 and William Blair & Company, 135 South LaSalle St., Suite 2900, Chicago, IL 60603.
 The Rival Company is a designer, manufacturer and marketer of small household appliances, personal care appliances and sump, well and utility pumps. The company sells its products under the Rival(R), Pollenex(R) and Simer(R) brand names.
 -0- 9/28/93
 /CONTACT: Bill Yager or Stan Biggs, 816-943-4100/
 (RIVL)


CO: The Rival Company ST: Missouri IN: HOU SU: OFR

EH-JB -- LA009 -- 6316 09/28/93 10:59 EDT
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Publication:PR Newswire
Date:Sep 28, 1993
Words:189
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