Printer Friendly

THE HIDDEN COSTS OF CONSUMER ELECTRONICS

 GAINESVILLE, Fla., May 25 /PRNewswire/ -- Today's popular portable audio equipment, electronic games and other gadgets actually cost hundreds of dollars more than the numbers printed on their price tags.
 The batteries needed to power a product over its lifetime can literally double, triple or even quadruple the item's purchase price. This year, Americans will spend over $3.3 billion on the AA, C and D cells that power their more than 1 billion battery-operated products.
 Constantly replacing throwaway batteries not only costs money, but also is inconvenient for the user and means more waste in America's landfills.
 Using rechargeable power products is an easy way to avoid these "hidden costs." "Rechargeables offer consumers an affordable, convenient and environmentally friendly power source," said Timothy L. Hill, director of product development for the rechargeable Millennium(R) Power System. "Using rechargeables in just one product can save hundreds of dollars in only three years."
 Consider the savings realized by using rechargeables to power two popular electronic gadgets. For a "Walkman" headset stereo that uses two AA batteries and is operated two hours each day (in cassette mode) over a three-year period:
 -- Cost of throwaway batteries: $219
 -- Cost of rechargeable batteries
 (based on Millennium Charge Man/TM/): $ 10
 -- Money saved by using rechargeables: $209
 -- Number of throwaway batteries used: 243
 -- Number of rechargeable batteries used: 2
 -- Batteries saved by using rechargeables: 241
 For a Nintendo Gameboy, the savings are equally significant. By using 4AA rechargeables instead of throwaway batteries, consumers save $170 and keep 215 batteries and their packaging out of the landfills.
 Rechargeables, unlike their throwaway counterparts, can be used again and again -- up to 1,000 times. Also, several manufacturers offer product guarantees. For example, if a Millennium Power Cell ever fails to accept or hold a charge the product can be returned for a free replacement and the company will recycle the used cell.
 -0- 5/25/93
 /CONTACT: Jane Thacher or Beth Redford of Ketchum Public Relations, 404-877-1800, for Millennium/


CO: Millennium ST: Georgia IN: SU:

KW-BN -- NYCFNS1 -- 1938 05/25/93 06:47 EDT
COPYRIGHT 1993 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1993 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:May 25, 1993
Words:345
Previous Article:SAGASCO/MAGELLAN PETROLEUM AUSTRALIA LEGAL ACTION
Next Article:CONSUMERS DIAL-IN TO CONVENIENCE WITH TAD/CORDLESS 'DYNAMIC DUO'
Topics:


Related Articles
AN IDEAL MARRIAGE: DESIGN AND TECHNOLOGY.
HID and Fargo Announce Passing IAB and NCITS Standardized Tests; Achievement Signals Trend toward Adoption of Industry-Wide Product Quality Standards.
Consumer, Auto Industries Surf Outsourcing Wave.
Micronas and Tara Systems Enable Shorter Time-to-Market For Multimedia Products.
ELECTRONICS, FURNITURE COMPANIES FIND BENEFITS TO PAIRING UP.
AMAZON TESTS INSTALLATION OF PLASMA TVS.
LG Electronics Redefines Three-Door Refrigerator Category with Revolutionary Technology.
Methode Electronics Europe Honoured With 2007 Frost & Sullivan Growth Strategy Leadership of the Year Award in the European Automotive Electronics...
Methode Electronics Europe Honoured With 2007 Frost & Sullivan Growth Strategy Leadership of the Year Award in the European Automotive Electronics...

Terms of use | Copyright © 2017 Farlex, Inc. | Feedback | For webmasters