Printer Friendly

THE GROOVE AND HIGHSPOT INTEGRATE., a sales engagement software, has integrated with Highspot's sales enablement platform. As part of this new partnership, Groove users can now leverage Highspot's capabilities from directly within their Groove environment.

"Groove's mission is to help salespeople and customer success representatives build meaningful relationships with prospects and clients," said Chris Rothstein, CEO and Co- Founder of Groove. "A key component of these connections is understanding how your communication efforts are resonating with the people you reach out to. That's where Groove's integration with Highspot comes in!"

Highspot gives companies everywhere a powerful advantage to engage in personal, relevant buyer conversations and achieve their revenue goals. Groove's templates and drip campaigns allow reps to structure outreach and track engagement from prospects.

"Purchase decisions often come down to customer experience," said Jon White, Vice President of Product at Highspot. "The combination of sales enablement and sales engagement helps salespeople uplift their conversations with buyers, which not only drives revenue, but builds lasting relationships."

"We have been using Groove for over a year and [are] excited for the newest Highspot integration! This will allow our sales team to easily insert Highspot content in Groove templates/flows and track slide by slide level analytics in Highspot. Thank you Groove and Highspot teams for making this happen." Airbnb

Key Benefits:

1. AI-driven content recommendations: With the new integration, salespeople can spend time selling not searching. Highspot's AI-driven content recommendations surface the most relevant assets for every selling scenario, enabling reps to efficiently and effectively engage buyers at every stage of their journey.

2. Streamlined workflow: Sellers can find collateral, copy links, send emails and insert content stored in Highspot into Gmail or Groove Flows all from within the Groove platform.

3. Comprehensive analytics: The combination of Groove and Highspot gives sales teams granular data to inform decisions and optimize processes. Groove provides insight around successful communication efforts, account engagement and the warmest leads. Highspot provides insight into content performance.

About is the leading sales engagement platform that helps managers, reps, and operations sell smarter and increase revenue by as much as 25%. It empowers the entire sales organization to plan and execute personalized outreach at scale with targeted campaigns, engage top accounts with smart account based sales features, and drive productivity using actionable analytics.

About Highspot

Highspot gives businesses a powerful sales advantage to engage in more relevant buyer conversations and achieve their revenue goals. Through AI-powered search, analytics, in-context training, guided selling, and a broad range of technology integrations, the Highspot platform delivers enterprise-ready sales enablement in a modern design that sales reps and marketers love. With 90 percent average monthly recurring usage and global support in 125 countries, Highspot is the highest rated solution on G2 Crowd, Microsoft Store, Google Play and Apple AppStore.

For more information about Groove, visit

COPYRIGHT 2019 Worldwide Videotex
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2019 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:AI Update
Date:Aug 1, 2019

Terms of use | Privacy policy | Copyright © 2021 Farlex, Inc. | Feedback | For webmasters |