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TEKTRONIX ANNOUNCES FIRST 600-dpi DESKTOP COLOR PRINTER; HIGH-RESOLUTION PRINTERS PROVIDE SPEED, CONVENIENCE FEATURES FOR NETWORKS

 WILSONVILLE, Ore., Jan. 17 /PRNewswire/ -- Tektronix Inc. (NYSE: TEK) today announced the Phaser(TM) 220i and Phaser 220e thermal transfer color printers, the first to provide 600 by 300 dots-per-inch (dpi) output with Tektronix' proprietary TekColor SuperCell 600(TM) technology. With SuperCell 600, text and graphics are sharp and clear, approaching the quality of continuous-tone dye sublimation printers, but at much lower cost and higher speed.
 To meet the needs of workgroups that share printer, the high-resolution Phaser 220 printers output at a fast two pages per minute, feature flexible network connectivity options and include patented ColorCoat(TM) technology to enable printing on most laser papers.
 For added network convenience, the Phaser 220 printers include dual-tray configuration options, large tray and ribbon capacities and automatic ink-level sensing to minimize the need for printer maintenance or operator attendance.
 The Phaser 220e and 220i are competitively priced at $3,995 and $5,995, respectively (U.S. suggested list). Both printers are available now through authorized Tektronix resellers. Tektronix' 300-dpi thermal transfer Phaser 200e color printer continues to be available at a reduced price of $2,995 (U.S. suggested list).
 As the fastest and highest-dpi color printers in this price range, the Phaser 220 printers make high-quality color output accessible to a wider range of users in business, graphic arts and scientific and engineering applications.
 "Sales of our thermal transfer printers have doubled since we introduced the Phaser 200 family in 1992," said A.J. Rogers, strategic marketing manager at Tektronix. "The outstanding success of our award-winning Phaser 200 printers not only demonstrates the growing importance of color in the workplace, but that thermal transfer remains the best solution for workgroup color printers."
 Workgroup Flexibility, Support for Novell NetWare, EtherTalk
 and TCP/IP
 A 1993 International Data Corp. (IDC) study showed that 80 percent of managers contemplating purchase of a color printer plan to connect it to a network -- twice the rate of monochrome printers. IDC also reported that color printers have a higher user-to-printer ratio than monochrome printers, indicating that a workgroup color printer must meet higher performance expectations than shared monochrome printers.
 Both the Phaser 220i and 220e are designed for easy networkability, featuring standard parallel, serial and AppleTalk(R) ports. The Phaser 220i adds Novell(R)NetWare(R) and Apple EtherTalk(R) support with a $695 Ethernet option. TCP/IP(TM) support is available for an additional $295. All ports and protocols are active simultaneously to ensure that print jobs are processed promptly as received, regardless of platform or network operating system.
 The Phaser 220 printers include the latest version of Adobe Systems Inc.'s PostScript(TM) Level 2 page description language. For added flexibility, both printers also support Hewlett Packard's Graphics Language (HP-GL), Printer Control Language (PCL5) for monochrome and TrueType fonts.
 TekColor(TM) Dynamic Correction provides built-in color tables that allow networked users to customize their output, such as matching the computer display, enhancing printed blue tones for overheads or simulating SWOP (Specifications for Web Offset Publications) press colors for graphic arts applications.
 The Phaser 220 color printers are also PANTONE(R)(A) certified, providing process color simulation of Pantone colors for users of Pantone-licensed applications. Tektronix has announced support for Pantone's new Open Color Environment color-management system as well.
 Both Phaser 220 printers use a fast AMD 29000 RISC processor and proprietary image processing and memory management techniques to provide outstanding performance in high-throughput environments. Memory configuration is 10MB for the Phaser 220i (expandable to 14MB) and 8MB for the Phaser 220e.
 The Phaser 220i's standard font package includes 39 Adobe Type 1 fonts, three PCL fonts and support for TrueType fonts. An optional hard disk drive can be added for quick access to additional fonts. The Phaser 220e comes with 17 Adobe Type 1 fonts, expandable to 39 via and optional font SIMM.
 Tektronix printers are covered by a one-year warranty. For more information on the Phaser 220i, Phaser 220e and Phaser 200e thermal transfer color printers, write to Tektronix Inc., P.O. Box 1000, MS 63-583, Wilsonville, OR 97070, or call 800-835-6100 or 503-682-7377. Information is also available via fax through Tektronix' 24-hour worldwide Highly Automated Library (HAL) at 503-682-7450.
 Tektronix' Graphics Printing and Imaging Division markets a complete line of color printers incorporating advanced printing technologies and image-rendering techniques for superior color output across a wide range of applications.
 Tektronix is a leading manufacturer of electronics products in the areas of test and measurement, computer graphics and television systems. Revenues in fiscal 1993 were $1.3 billion. The company is headquartered in Wilsonville, Ore., and has operations worldwide.
 (A) Pantone Inc.'s check-standard trademark for color reproduction and color reproduction materials.
 NOTE: Tektronix and Tek are registered trademarks of Tektronix Inc. Phaser is a trademark of Tektronix Inc. for color printers and related products. TekColor, SuperCell 600 and ColorCoat are trademarks of Tektronix Inc. Adobe and PostScript are trademarks of Adobe Systems Incorporated, which may be registered trademarks in certain jurisdictions. Macintosh, AppleTalk and EtherTalk are registered trademarks of Apple Computer Inc. TCP/IP is a trademark of FTP Software. Any other marks used in this document are trademarks or registered trademarks of the manufacturers or marketers of the products with which the marks are associated.
 -0- 1/17/94
 /CONTACT: Jennifer Jones of Tektronix Graphics Printing and Imaging Division, 503-685-3150; or Chuck Humble of Hastings Humble Giardini, 503- 221-1063, for Tektronix/
 (TEK)


CO: Tektronix Inc. ST: Oregon IN: CPR SU: PDT

IC-RB -- SE004 -- 2370 01/17/94 08:04 EST
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Date:Jan 17, 1994
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