TALKING MOTORS; It's time to weather the big overkill.
The air stinks, the rivers are polluted, and the rainforests are vanishing quicker than an Arab in a synagogue.
The solution is to be much more frugal with ... everything really, this will help business to cut costs and, of course, the benefits will be passed on to us the consumer. AYE SO THEY WILL.
If you're daft enough to believe it. The amount of crap that lands on our doorsteps every morning is a case in point.
If the banks, building societies, garages, take-away meals, insurance companies (especially insurance companies) home shopping catalogues, in short, any businesses stopped polluting the carpet below our letter boxes for even one month, think of the paper never mind ink that that would save on a worldwide basis.
Let's have a campaign, we will actually read this crap only if the month doesn't have an r in it, so don't send it.
There you are, at a stroke we've saved stacks of resources. Of course it's not just in consumables that there's overkill.
Have you noticed how many people it takes to tell the news on telly or radio in the morning?
It's a minimum of 10 counting weather, sports, features, financial reports, Sir Bernard Bloody Ingham reviewing the papers (you're just about to buy one so why do we need this pompous prat's view)?
They are all necessary they'll tell you, it's important that you are kept up to date on world happenings, really! So why are they all off at the weekend? Does the entire political world stop after 9.15 am on a Friday?
NO of course it doesn't, they tell us about anything they feel is necessary on the evening news and that's enough, isn't it? What's the point of telling us about it at 7.00 am till 9.00 am then again at one o'clock, six o'clock, and 10 o'clock?
And I'm not counting local news, and then they ask what you think of what you've been force fed.
TRUE, they ask the viewing public what they think. "You can phone on blah blah blah. Or you can fax Blah Blah Blah. Or E Mail us on comma Blah dot Blah* Blah @Blah, or you can write to Blah Blah."
I'd like to do it the good old fashioned way and stand outside their window and shout. "Shut the Blah up, I'm fed up listenin' to youse."
What happens to all the thousands of people who ring, fax; e.mail, or write? They get ignored, because they only air a few viewers comments, so the rest have wasted great energy resources for the sum total of zilch!
What's this got to do with motoring? I'll tell you, next time some Minister of Energy spouts forth about switching your engine off in traffic jams, and cycling to work through the elements.
The answer's simple, When you take it seriously, so will I.
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|Publication:||Daily Record (Glasgow, Scotland)|
|Date:||Nov 7, 1997|
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